From Views to Leads: The Ideal Aspect Ratios for LinkedIn Video Ads

The Ideal LinkedIn Video Aspect Ratios for Effective Posting

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The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.

In this article

01 [What is LinkedIn Video Format?](#Part 1)

02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)

03 [5 Types of LinkedIn Ads](#Part 3)

04 [Best 5 LinkedIn Video Practices](#Part 4)

Part 1 What is LinkedIn Video Format?

01Can you post 1920x1080 on LinkedIn?

Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.

02What aspect ratio is best for a LinkedIn video?

Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.

Part 2 Everything You Need to Know About LinkedIn Ad Specs

The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:

● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.

● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.

● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.

● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.

● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.

Part 3 5 types of LinkedIn Ads

LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:

Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.

Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.

Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.

Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.

Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.

Part 4 Best 5 LinkedIn Video Practices

**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.

Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.

**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.

**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.

**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:

Features of Filmora:

● This one is an easy to use tool that can be used by beginners and less professional people.

● Using this tool you can experience latest filters and colors making their perk at the best.

● Here you will also get amazing sound effect to make your video stand out.

● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Key Takeaways from This Episode

● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.

● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.

● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.

Try It Free Try It Free

The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.

In this article

01 [What is LinkedIn Video Format?](#Part 1)

02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)

03 [5 Types of LinkedIn Ads](#Part 3)

04 [Best 5 LinkedIn Video Practices](#Part 4)

Part 1 What is LinkedIn Video Format?

01Can you post 1920x1080 on LinkedIn?

Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.

02What aspect ratio is best for a LinkedIn video?

Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.

Part 2 Everything You Need to Know About LinkedIn Ad Specs

The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:

● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.

● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.

● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.

● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.

● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.

Part 3 5 types of LinkedIn Ads

LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:

Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.

Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.

Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.

Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.

Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.

Part 4 Best 5 LinkedIn Video Practices

**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.

Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.

**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.

**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.

**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:

Features of Filmora:

● This one is an easy to use tool that can be used by beginners and less professional people.

● Using this tool you can experience latest filters and colors making their perk at the best.

● Here you will also get amazing sound effect to make your video stand out.

● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Key Takeaways from This Episode

● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.

● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.

● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.

Try It Free Try It Free

The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.

In this article

01 [What is LinkedIn Video Format?](#Part 1)

02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)

03 [5 Types of LinkedIn Ads](#Part 3)

04 [Best 5 LinkedIn Video Practices](#Part 4)

Part 1 What is LinkedIn Video Format?

01Can you post 1920x1080 on LinkedIn?

Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.

02What aspect ratio is best for a LinkedIn video?

Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.

Part 2 Everything You Need to Know About LinkedIn Ad Specs

The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:

● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.

● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.

● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.

● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.

● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.

Part 3 5 types of LinkedIn Ads

LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:

Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.

Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.

Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.

Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.

Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.

Part 4 Best 5 LinkedIn Video Practices

**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.

Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.

**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.

**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.

**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:

Features of Filmora:

● This one is an easy to use tool that can be used by beginners and less professional people.

● Using this tool you can experience latest filters and colors making their perk at the best.

● Here you will also get amazing sound effect to make your video stand out.

● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Key Takeaways from This Episode

● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.

● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.

● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.

Try It Free Try It Free

The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.

In this article

01 [What is LinkedIn Video Format?](#Part 1)

02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)

03 [5 Types of LinkedIn Ads](#Part 3)

04 [Best 5 LinkedIn Video Practices](#Part 4)

Part 1 What is LinkedIn Video Format?

01Can you post 1920x1080 on LinkedIn?

Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.

02What aspect ratio is best for a LinkedIn video?

Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.

Part 2 Everything You Need to Know About LinkedIn Ad Specs

The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:

● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.

● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.

● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.

● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.

● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.

Part 3 5 types of LinkedIn Ads

LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:

Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.

Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.

Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.

Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.

Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.

Part 4 Best 5 LinkedIn Video Practices

**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.

Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.

**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.

**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.

**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:

Features of Filmora:

● This one is an easy to use tool that can be used by beginners and less professional people.

● Using this tool you can experience latest filters and colors making their perk at the best.

● Here you will also get amazing sound effect to make your video stand out.

● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Key Takeaways from This Episode

● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.

● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.

● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.

Top-Rated Motion Graphics Software for Text Tracking

Best Text Motion Tracking Software

Ollie Mattison

Mar 27, 2024• Proven solutions

Have you ever been mesmerized by a video with text or emoji’s moving together with objects? That effect is produced using motion tracking and isn’t very complicated. Today, we will introduce some text motion tracking software (free & paid) tools that allow you to pin text to video with minimum effort. There will also be detailed tutorials on how to utilize each tool. Let’s get started.

Best Text Motion Tracking Software [+Howtos]

Note: The list below is in no particular order.

1. Filmora

Pricing: Free (watermark) /starts at $49.99/year

Operating System: Windows & Mac

The newly released Wondershare Filmora X version has added the motion tracking features, which allows you to track moving objects in a video clip, and attach images, texts, elements and videos to follow the movement path.

How to Use Filmora Video Editor To Do Text Motion Tracking?

• Import the video footage to the timeline and then click the Motion Track icon in the tool bar to enable the Motion Tracking option.

• In the preview window, drag and adjust the tracking box to select a moving object as the target.

• Click the Start Tracking menu to start the moton tracking render, and Filmora video editor will compute the moving path automatically
• Now, go to the Titles tab and drag a subtitle, titles, lower 3rd, or callout to the track just above the motion-tracked video. Customize your texts, adjust its size, position, etc. in the preview window.

• Next, double click the video footage to enter the Motion Track option. Select the title as a follower. Playback the video, and you will see the text will move accordingly.

Below is a step by step video tutorial about how to use the motion tracking feature in Filmora. Keep watching.

2. Premiere Pro CC

Pricing: 14-day trial, minimum $20.99/month

Operating System: Windows, Mac

Adobe Premiere Pro is an industry-leading video editor. Premiere Pro CC has all the editing tools a pro video editor needs.

There is no automatic tracking feature in Premiere Pro to pin text to video. Therefore, you need to manually position your text and add keyframes frame by frame. But the overall effort required and the final result isn’t much different from traditional editors.

How To Do Text Motion Tracking In Premiere Pro CC? [Main Steps]

• Import your video to the timeline
• Add text by Pressing ‘T’ on your keyboard and clicking on the preview window (your footage)
• Change the position & duration of the text layer on the timeline according to the position & duration of motion tracking
• Make sure you’re on the frame you want to start tracking from
• Click on your text layer → then go to effects controls
• Change the position of the text to the point you want to track → click on the stopwatch icon to add a keyframe
• Move a few frames forward → adjust the position again → add another keyframe
• Don’t put the keyframes too close or too farther apart
• Play through to check it out → adjust the position and number of keyframes if any issues arise

The whole process is relatively easy, although tedious. But the process becomes very complicated when you have more dynamic motion in your clip

3. After Effects

Pricing: 7-day trial, $20.99/month (individual)

Operating System: Windows & Mac

Adobe After Effects is an editor that focuses on animation & creative composition. This app has been developed as a companion to Premiere Pro for creating short & flashy motion graphics and visual effects for projects.

Motion tracking in After Effects can be done using the Point Tracker, which has one-point and up to four-point tracking. Other tracking options include the built-in 3D Camera Tracker that lets you reverse engineer a scene and the spline tracker that enables you to track masks on an object. There is also Mocha AE, a planar tracker from BorisFX. The Point Tracker is the most flexible and versatile in After Effects. We’ll use it to pin text to video.

How To Do Text Motion Tracking In After Effects? [Main Steps]

• Create a new composition/open an old one and make sure your clip is imported
• Create a null object by right-clicking on the window (screenshot below)
• Select your clip → click on tracker → click on track motion
• Two square boxes will appear
• Move the squares to the point you want to track (make sure to select an object with relatively high contrast for easier tracking)
• Position the smaller square on the object you want to track
• Make the second box is big enough (not too big) so that the tracked object stays within this square in the next frame
• Click on the analyze forward button (screenshot above)
• If the square box fails to track the object at any frame, reposition it and move on
• Make sure motion target is set to null object (e.g., Null 1)
• Now add the text
• While clicking on the pick whip tool of the text layer, drag it to the null object
• Play through to check the result
• You can manually change the position of the text in any frame by adjusting its position and adding a keyframe

We’re done. As we stated above, other types of trackers are also available for you to experiment with. The overall tracking functionality is much better than Premiere Pro.

4. Sony Vegas Pro

Pricing: 30-day trial, minimum $19.99/month

Operating System: Windows

Sony Vegas Pro is a non-linear video editor with the so-called “power of Artificial Intelligence.” It is one of the few editors out there that has acquired popularity among professionals and amateurs alike.

Text motion tracking in Vegas Pro is done using Bézier Masking FX (new update introduces a separate tab for motion tracking). The tracking process is automatic. Keyframes are created automatically frame by frame. It isn’t perfect, but it gets the job done in most cases. When it fails to track objects correctly, you can manually edit the keyframes.

How To Do Text Motion Tracking In Sony Vegas Pro? [Main Steps]

• Import your video
• Click on your video → go to the starting point of text motion tracking
• Click on Bézier Masking → drag the default one to your video
• A new options tab will appear & a square box with a circle (tracking box) will appear in the preview window
• Go to General options → set blend to 1,000
• Go to Mask 1 → Tracking → options → set the precision to high → set keyframe interval between 1 & 5
• Position the black dot of the tracking box to the point you want to track
• Click on start below the keyframe interval option
• After processing is complete → go to tools → extensions → add text to motion track → click on ok in the text position tab
• Enter your text, edit it if you want
• Play through to check the result

Conclusion:

As we’ve seen above, all the editors have some kind of automatic tracking feature, Premiere Pro being the only manual exception. All of them do a reasonably good job when it comes to pinning text to video. Professionals would be more satisfied with the added versatility and control in After Effects. Filmora, Filmora, Vegas Pro and Premiere Pro, on the other hand, are better suited for amateurs.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Have you ever been mesmerized by a video with text or emoji’s moving together with objects? That effect is produced using motion tracking and isn’t very complicated. Today, we will introduce some text motion tracking software (free & paid) tools that allow you to pin text to video with minimum effort. There will also be detailed tutorials on how to utilize each tool. Let’s get started.

Best Text Motion Tracking Software [+Howtos]

Note: The list below is in no particular order.

1. Filmora

Pricing: Free (watermark) /starts at $49.99/year

Operating System: Windows & Mac

The newly released Wondershare Filmora X version has added the motion tracking features, which allows you to track moving objects in a video clip, and attach images, texts, elements and videos to follow the movement path.

How to Use Filmora Video Editor To Do Text Motion Tracking?

• Import the video footage to the timeline and then click the Motion Track icon in the tool bar to enable the Motion Tracking option.

• In the preview window, drag and adjust the tracking box to select a moving object as the target.

• Click the Start Tracking menu to start the moton tracking render, and Filmora video editor will compute the moving path automatically
• Now, go to the Titles tab and drag a subtitle, titles, lower 3rd, or callout to the track just above the motion-tracked video. Customize your texts, adjust its size, position, etc. in the preview window.

• Next, double click the video footage to enter the Motion Track option. Select the title as a follower. Playback the video, and you will see the text will move accordingly.

Below is a step by step video tutorial about how to use the motion tracking feature in Filmora. Keep watching.

2. Premiere Pro CC

Pricing: 14-day trial, minimum $20.99/month

Operating System: Windows, Mac

Adobe Premiere Pro is an industry-leading video editor. Premiere Pro CC has all the editing tools a pro video editor needs.

There is no automatic tracking feature in Premiere Pro to pin text to video. Therefore, you need to manually position your text and add keyframes frame by frame. But the overall effort required and the final result isn’t much different from traditional editors.

How To Do Text Motion Tracking In Premiere Pro CC? [Main Steps]

• Import your video to the timeline
• Add text by Pressing ‘T’ on your keyboard and clicking on the preview window (your footage)
• Change the position & duration of the text layer on the timeline according to the position & duration of motion tracking
• Make sure you’re on the frame you want to start tracking from
• Click on your text layer → then go to effects controls
• Change the position of the text to the point you want to track → click on the stopwatch icon to add a keyframe
• Move a few frames forward → adjust the position again → add another keyframe
• Don’t put the keyframes too close or too farther apart
• Play through to check it out → adjust the position and number of keyframes if any issues arise

The whole process is relatively easy, although tedious. But the process becomes very complicated when you have more dynamic motion in your clip

3. After Effects

Pricing: 7-day trial, $20.99/month (individual)

Operating System: Windows & Mac

Adobe After Effects is an editor that focuses on animation & creative composition. This app has been developed as a companion to Premiere Pro for creating short & flashy motion graphics and visual effects for projects.

Motion tracking in After Effects can be done using the Point Tracker, which has one-point and up to four-point tracking. Other tracking options include the built-in 3D Camera Tracker that lets you reverse engineer a scene and the spline tracker that enables you to track masks on an object. There is also Mocha AE, a planar tracker from BorisFX. The Point Tracker is the most flexible and versatile in After Effects. We’ll use it to pin text to video.

How To Do Text Motion Tracking In After Effects? [Main Steps]

• Create a new composition/open an old one and make sure your clip is imported
• Create a null object by right-clicking on the window (screenshot below)
• Select your clip → click on tracker → click on track motion
• Two square boxes will appear
• Move the squares to the point you want to track (make sure to select an object with relatively high contrast for easier tracking)
• Position the smaller square on the object you want to track
• Make the second box is big enough (not too big) so that the tracked object stays within this square in the next frame
• Click on the analyze forward button (screenshot above)
• If the square box fails to track the object at any frame, reposition it and move on
• Make sure motion target is set to null object (e.g., Null 1)
• Now add the text
• While clicking on the pick whip tool of the text layer, drag it to the null object
• Play through to check the result
• You can manually change the position of the text in any frame by adjusting its position and adding a keyframe

We’re done. As we stated above, other types of trackers are also available for you to experiment with. The overall tracking functionality is much better than Premiere Pro.

4. Sony Vegas Pro

Pricing: 30-day trial, minimum $19.99/month

Operating System: Windows

Sony Vegas Pro is a non-linear video editor with the so-called “power of Artificial Intelligence.” It is one of the few editors out there that has acquired popularity among professionals and amateurs alike.

Text motion tracking in Vegas Pro is done using Bézier Masking FX (new update introduces a separate tab for motion tracking). The tracking process is automatic. Keyframes are created automatically frame by frame. It isn’t perfect, but it gets the job done in most cases. When it fails to track objects correctly, you can manually edit the keyframes.

How To Do Text Motion Tracking In Sony Vegas Pro? [Main Steps]

• Import your video
• Click on your video → go to the starting point of text motion tracking
• Click on Bézier Masking → drag the default one to your video
• A new options tab will appear & a square box with a circle (tracking box) will appear in the preview window
• Go to General options → set blend to 1,000
• Go to Mask 1 → Tracking → options → set the precision to high → set keyframe interval between 1 & 5
• Position the black dot of the tracking box to the point you want to track
• Click on start below the keyframe interval option
• After processing is complete → go to tools → extensions → add text to motion track → click on ok in the text position tab
• Enter your text, edit it if you want
• Play through to check the result

Conclusion:

As we’ve seen above, all the editors have some kind of automatic tracking feature, Premiere Pro being the only manual exception. All of them do a reasonably good job when it comes to pinning text to video. Professionals would be more satisfied with the added versatility and control in After Effects. Filmora, Filmora, Vegas Pro and Premiere Pro, on the other hand, are better suited for amateurs.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Have you ever been mesmerized by a video with text or emoji’s moving together with objects? That effect is produced using motion tracking and isn’t very complicated. Today, we will introduce some text motion tracking software (free & paid) tools that allow you to pin text to video with minimum effort. There will also be detailed tutorials on how to utilize each tool. Let’s get started.

Best Text Motion Tracking Software [+Howtos]

Note: The list below is in no particular order.

1. Filmora

Pricing: Free (watermark) /starts at $49.99/year

Operating System: Windows & Mac

The newly released Wondershare Filmora X version has added the motion tracking features, which allows you to track moving objects in a video clip, and attach images, texts, elements and videos to follow the movement path.

How to Use Filmora Video Editor To Do Text Motion Tracking?

• Import the video footage to the timeline and then click the Motion Track icon in the tool bar to enable the Motion Tracking option.

• In the preview window, drag and adjust the tracking box to select a moving object as the target.

• Click the Start Tracking menu to start the moton tracking render, and Filmora video editor will compute the moving path automatically
• Now, go to the Titles tab and drag a subtitle, titles, lower 3rd, or callout to the track just above the motion-tracked video. Customize your texts, adjust its size, position, etc. in the preview window.

• Next, double click the video footage to enter the Motion Track option. Select the title as a follower. Playback the video, and you will see the text will move accordingly.

Below is a step by step video tutorial about how to use the motion tracking feature in Filmora. Keep watching.

2. Premiere Pro CC

Pricing: 14-day trial, minimum $20.99/month

Operating System: Windows, Mac

Adobe Premiere Pro is an industry-leading video editor. Premiere Pro CC has all the editing tools a pro video editor needs.

There is no automatic tracking feature in Premiere Pro to pin text to video. Therefore, you need to manually position your text and add keyframes frame by frame. But the overall effort required and the final result isn’t much different from traditional editors.

How To Do Text Motion Tracking In Premiere Pro CC? [Main Steps]

• Import your video to the timeline
• Add text by Pressing ‘T’ on your keyboard and clicking on the preview window (your footage)
• Change the position & duration of the text layer on the timeline according to the position & duration of motion tracking
• Make sure you’re on the frame you want to start tracking from
• Click on your text layer → then go to effects controls
• Change the position of the text to the point you want to track → click on the stopwatch icon to add a keyframe
• Move a few frames forward → adjust the position again → add another keyframe
• Don’t put the keyframes too close or too farther apart
• Play through to check it out → adjust the position and number of keyframes if any issues arise

The whole process is relatively easy, although tedious. But the process becomes very complicated when you have more dynamic motion in your clip

3. After Effects

Pricing: 7-day trial, $20.99/month (individual)

Operating System: Windows & Mac

Adobe After Effects is an editor that focuses on animation & creative composition. This app has been developed as a companion to Premiere Pro for creating short & flashy motion graphics and visual effects for projects.

Motion tracking in After Effects can be done using the Point Tracker, which has one-point and up to four-point tracking. Other tracking options include the built-in 3D Camera Tracker that lets you reverse engineer a scene and the spline tracker that enables you to track masks on an object. There is also Mocha AE, a planar tracker from BorisFX. The Point Tracker is the most flexible and versatile in After Effects. We’ll use it to pin text to video.

How To Do Text Motion Tracking In After Effects? [Main Steps]

• Create a new composition/open an old one and make sure your clip is imported
• Create a null object by right-clicking on the window (screenshot below)
• Select your clip → click on tracker → click on track motion
• Two square boxes will appear
• Move the squares to the point you want to track (make sure to select an object with relatively high contrast for easier tracking)
• Position the smaller square on the object you want to track
• Make the second box is big enough (not too big) so that the tracked object stays within this square in the next frame
• Click on the analyze forward button (screenshot above)
• If the square box fails to track the object at any frame, reposition it and move on
• Make sure motion target is set to null object (e.g., Null 1)
• Now add the text
• While clicking on the pick whip tool of the text layer, drag it to the null object
• Play through to check the result
• You can manually change the position of the text in any frame by adjusting its position and adding a keyframe

We’re done. As we stated above, other types of trackers are also available for you to experiment with. The overall tracking functionality is much better than Premiere Pro.

4. Sony Vegas Pro

Pricing: 30-day trial, minimum $19.99/month

Operating System: Windows

Sony Vegas Pro is a non-linear video editor with the so-called “power of Artificial Intelligence.” It is one of the few editors out there that has acquired popularity among professionals and amateurs alike.

Text motion tracking in Vegas Pro is done using Bézier Masking FX (new update introduces a separate tab for motion tracking). The tracking process is automatic. Keyframes are created automatically frame by frame. It isn’t perfect, but it gets the job done in most cases. When it fails to track objects correctly, you can manually edit the keyframes.

How To Do Text Motion Tracking In Sony Vegas Pro? [Main Steps]

• Import your video
• Click on your video → go to the starting point of text motion tracking
• Click on Bézier Masking → drag the default one to your video
• A new options tab will appear & a square box with a circle (tracking box) will appear in the preview window
• Go to General options → set blend to 1,000
• Go to Mask 1 → Tracking → options → set the precision to high → set keyframe interval between 1 & 5
• Position the black dot of the tracking box to the point you want to track
• Click on start below the keyframe interval option
• After processing is complete → go to tools → extensions → add text to motion track → click on ok in the text position tab
• Enter your text, edit it if you want
• Play through to check the result

Conclusion:

As we’ve seen above, all the editors have some kind of automatic tracking feature, Premiere Pro being the only manual exception. All of them do a reasonably good job when it comes to pinning text to video. Professionals would be more satisfied with the added versatility and control in After Effects. Filmora, Filmora, Vegas Pro and Premiere Pro, on the other hand, are better suited for amateurs.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Have you ever been mesmerized by a video with text or emoji’s moving together with objects? That effect is produced using motion tracking and isn’t very complicated. Today, we will introduce some text motion tracking software (free & paid) tools that allow you to pin text to video with minimum effort. There will also be detailed tutorials on how to utilize each tool. Let’s get started.

Best Text Motion Tracking Software [+Howtos]

Note: The list below is in no particular order.

1. Filmora

Pricing: Free (watermark) /starts at $49.99/year

Operating System: Windows & Mac

The newly released Wondershare Filmora X version has added the motion tracking features, which allows you to track moving objects in a video clip, and attach images, texts, elements and videos to follow the movement path.

How to Use Filmora Video Editor To Do Text Motion Tracking?

• Import the video footage to the timeline and then click the Motion Track icon in the tool bar to enable the Motion Tracking option.

• In the preview window, drag and adjust the tracking box to select a moving object as the target.

• Click the Start Tracking menu to start the moton tracking render, and Filmora video editor will compute the moving path automatically
• Now, go to the Titles tab and drag a subtitle, titles, lower 3rd, or callout to the track just above the motion-tracked video. Customize your texts, adjust its size, position, etc. in the preview window.

• Next, double click the video footage to enter the Motion Track option. Select the title as a follower. Playback the video, and you will see the text will move accordingly.

Below is a step by step video tutorial about how to use the motion tracking feature in Filmora. Keep watching.

2. Premiere Pro CC

Pricing: 14-day trial, minimum $20.99/month

Operating System: Windows, Mac

Adobe Premiere Pro is an industry-leading video editor. Premiere Pro CC has all the editing tools a pro video editor needs.

There is no automatic tracking feature in Premiere Pro to pin text to video. Therefore, you need to manually position your text and add keyframes frame by frame. But the overall effort required and the final result isn’t much different from traditional editors.

How To Do Text Motion Tracking In Premiere Pro CC? [Main Steps]

• Import your video to the timeline
• Add text by Pressing ‘T’ on your keyboard and clicking on the preview window (your footage)
• Change the position & duration of the text layer on the timeline according to the position & duration of motion tracking
• Make sure you’re on the frame you want to start tracking from
• Click on your text layer → then go to effects controls
• Change the position of the text to the point you want to track → click on the stopwatch icon to add a keyframe
• Move a few frames forward → adjust the position again → add another keyframe
• Don’t put the keyframes too close or too farther apart
• Play through to check it out → adjust the position and number of keyframes if any issues arise

The whole process is relatively easy, although tedious. But the process becomes very complicated when you have more dynamic motion in your clip

3. After Effects

Pricing: 7-day trial, $20.99/month (individual)

Operating System: Windows & Mac

Adobe After Effects is an editor that focuses on animation & creative composition. This app has been developed as a companion to Premiere Pro for creating short & flashy motion graphics and visual effects for projects.

Motion tracking in After Effects can be done using the Point Tracker, which has one-point and up to four-point tracking. Other tracking options include the built-in 3D Camera Tracker that lets you reverse engineer a scene and the spline tracker that enables you to track masks on an object. There is also Mocha AE, a planar tracker from BorisFX. The Point Tracker is the most flexible and versatile in After Effects. We’ll use it to pin text to video.

How To Do Text Motion Tracking In After Effects? [Main Steps]

• Create a new composition/open an old one and make sure your clip is imported
• Create a null object by right-clicking on the window (screenshot below)
• Select your clip → click on tracker → click on track motion
• Two square boxes will appear
• Move the squares to the point you want to track (make sure to select an object with relatively high contrast for easier tracking)
• Position the smaller square on the object you want to track
• Make the second box is big enough (not too big) so that the tracked object stays within this square in the next frame
• Click on the analyze forward button (screenshot above)
• If the square box fails to track the object at any frame, reposition it and move on
• Make sure motion target is set to null object (e.g., Null 1)
• Now add the text
• While clicking on the pick whip tool of the text layer, drag it to the null object
• Play through to check the result
• You can manually change the position of the text in any frame by adjusting its position and adding a keyframe

We’re done. As we stated above, other types of trackers are also available for you to experiment with. The overall tracking functionality is much better than Premiere Pro.

4. Sony Vegas Pro

Pricing: 30-day trial, minimum $19.99/month

Operating System: Windows

Sony Vegas Pro is a non-linear video editor with the so-called “power of Artificial Intelligence.” It is one of the few editors out there that has acquired popularity among professionals and amateurs alike.

Text motion tracking in Vegas Pro is done using Bézier Masking FX (new update introduces a separate tab for motion tracking). The tracking process is automatic. Keyframes are created automatically frame by frame. It isn’t perfect, but it gets the job done in most cases. When it fails to track objects correctly, you can manually edit the keyframes.

How To Do Text Motion Tracking In Sony Vegas Pro? [Main Steps]

• Import your video
• Click on your video → go to the starting point of text motion tracking
• Click on Bézier Masking → drag the default one to your video
• A new options tab will appear & a square box with a circle (tracking box) will appear in the preview window
• Go to General options → set blend to 1,000
• Go to Mask 1 → Tracking → options → set the precision to high → set keyframe interval between 1 & 5
• Position the black dot of the tracking box to the point you want to track
• Click on start below the keyframe interval option
• After processing is complete → go to tools → extensions → add text to motion track → click on ok in the text position tab
• Enter your text, edit it if you want
• Play through to check the result

Conclusion:

As we’ve seen above, all the editors have some kind of automatic tracking feature, Premiere Pro being the only manual exception. All of them do a reasonably good job when it comes to pinning text to video. Professionals would be more satisfied with the added versatility and control in After Effects. Filmora, Filmora, Vegas Pro and Premiere Pro, on the other hand, are better suited for amateurs.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Discover the Perfect YouTube MP4 Converter for Your Needs

Solution for Choosing Fast YouTube to MP4 Video Converter

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

The need for YouTube to MP4 video converters has drastically risen even though we know that YouTube videos are easily downloadable to loads of formats.

In this guide, we’ll look in detail at the YouTube to MP4 video converters and a lot more related to them.

In this article

01 [The Only Guide You’ll Ever Need to Learn about YouTube to MP4 Video Converter](#Part 1)

02 [Why Choose Online YouTube to MP4 Converter?](#Part 2)

Part 1 The Only Guide You’ll Ever Need to Learn about YouTube to MP4 Video Converter

01What is the MP4 format?

MP4 files were executed under the ISO/IEC 14496-12:2001 standard by the IEC/ISO and Motion Picture Experts Group (MPEG). MP4 is an international specification for audio-visual coding only because of this.

The high degree of compression used in MP4 videos assists the files to be much smaller in size than other video formats. Minimizing the file size doesn’t suddenly affect the file quality, either. Almost the entire original quality retains, making MP4 a web-friendly and portable video format.

They shouldn’t be confused with M4A and MP3, while MP4 files can play audio.

It can also help to store the other kinds of data files, such as different subtitles and still images.

This media container allows a blend of video, audio, subtitles, and still images to be present only in a single file. It also assists in storing advanced content like 3D Graphics, interactivity of the menus, and the users. This tool is highly accessible, and everyone can use it with simplicity.

02Pros and Cons of the MP4 format

Pros of the MP4 format

One of the critical merits of the MP4 format is that it can be valuable on different platforms.

● It consists of a high degree of compression while producing smaller file sizes, making it a perfect fit for compressing or video streaming HD audio-video files.

● An MP4 file can contain metadata and Extensible Meta Data Platform such as images based on PNG or JPEG format, subtitles, among others, and PDF.

● Compatible with metadata integrable with 3D graphics, user navigation or menus options, and other user interaction features.

● There are numerous open-source players, such as VLC Media Player, that offer full format support, even used on Linux OS.

● It is also versatile. For example, audio files coded with the M4A extension and MPEG-4 visual bitstreams encoded in the M4V extension.

Cons of the MP4 format

Note that the format is a container. This means that instead of storing the ode for the file, it keeps the data. Moreover, a specific MP4 file is based upon particular codecs because it does not have a native way of managing the involved coding.

A possible drawback is that there are hundreds of codecs available. Therefore, a media player must run a set of codecs concerning a particular MP4 file.

Yet, because the container format has become widely used, widely-supported codecs have become standards.

● Audio can drift out of the way or connect with the video in specific scenarios because of codec-player or codecs compatibility issues.

● Because a single file can contain video and audio and different metadata, editing or playback or editing needs various computing resources.

● It is still a lossy format. A higher compression format and smaller file size would result in audio and video quality losses.

● The familiarity of the MP4 format, coupled with its portability, has also enabled the illegal distribution of copyrighted audio-video files.

03Is it possible to convert videos to MP4 without any software?

No, it’s impossible to do this conversion task without using any YouTube to MP4 video converter. So you need to either get help from free YouTube to MP4 converter or YouTube MP4 converter HD for the purpose.

04Is it secure to convert YouTube videos to MP4?

It may not be wholly safe to use an online YouTube to MP4 video converter for online conversion. So you have to look for different factors to get a secure YouTube to MP4 converter online, free, or in the software version.

However, we must mention that using software is a pretty dependable thing if you’re looking for the highest security concerns. Here, we’d like to highly suggest Wondershare Filmora as the safest platform for video editing, which can also convert formats on the main interface without any hassle. Moreover, it has different options to set or export the project in multiple formats. It will help you do the conversion more seamlessly than other software.

Part 2 Why Choose Online YouTube to MP4 Converter?

There’s a reason people used to choose YouTube to MP4 converter online, the major being the avoidance of downloading software versions. However, you need to be highly conscious while using the YouTube to MP4 converter online, which is why we tell our readers to go for the software version due to safety.

01How to convert and download videos from YouTube to MP4?

Convert YouTube Video to MP4 UsingYmp4

Ymp4 YouTube to MP4 is an online YouTube to MP4 video converter that will convert your YouTube videos to MP4 in 1080p HD format. Here’s how you can use Ymp4.

Step 1: Go to the Ymp4 website.

Step 2: Copy-paste the YouTube video URL you wish to convert to MP4 and download. Tap the “Go“ button.

Step 3: Hit the “Download Video“ tab to save and download your video. You can also choose among the higher resolution video from the menu.

Converting Video to MP4 with Filmora Video Editor

Filmora is an ideal software solution for videos with enough editing experience. However, if you’re a newbie and wandering for a more straightforward video converter, the Filmora video editor will better suit the purpose.

Converting video to MP4 format is simplistic in Filmora. Here are the ultimate steps:

Step 1: Import Video Clip to Filmora

Filmora is compatible with a wide variety of video formats, and you can transfer the video shot with your iPhone, action camera, or a regular camera to it.

You can import videos in various formats directly to Wondershare Filmora Video Editor without any issues.

Step 2: Place Footage in Order

Drag and drop the media to the Filmora’s timeline. If you merge several footage into one bigger file, you can place them in order.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Step 3: Remove Unwanted Part and Edit (Optional)

Filmora contains some quick tools to edit videos. For instance, you can use the Splitter tab to split the video into several parts, delete unwanted parts, add some titles, filters, and effects.

Step 4: Export and Convert

Hit the Export tab to convert and save the video in MP4 format. Despite MP4 format, you can also save it in MKV, MOV, AVI, or MP3 files.

02Can You Download Entire Playlists from YouTube?

ddownr is a free online YouTube downloader that is also compatible with downloading entire playlists. You’re only required to paste the playlist URL into the text box, mention the range of videos from the playlist you wish to download (up to 250), and click the Download button to confirm. The videos save in a Zip file.

There are various file format options for downloading YouTube playlists from ddownr: M4A, MP3, and WEBM audio formats, plus various WEBM and MP4 video formats, from 360p to 8k.

There are different extra options in settings, namely the email notifications for when the download is ready, an opportunity to write subtitles, and a few server locations you can choose among.

Key Takeaways from This Episode

● The solution to different queries related to YouTube to MP4 video converter.

● The step-by-step guide of using YouTube to MP4 converter online and knowing a ready answer to edit downloaded videos.

● Understanding how to download an entire playlist of YouTube videos.

Try It Free Try It Free

The need for YouTube to MP4 video converters has drastically risen even though we know that YouTube videos are easily downloadable to loads of formats.

In this guide, we’ll look in detail at the YouTube to MP4 video converters and a lot more related to them.

In this article

01 [The Only Guide You’ll Ever Need to Learn about YouTube to MP4 Video Converter](#Part 1)

02 [Why Choose Online YouTube to MP4 Converter?](#Part 2)

Part 1 The Only Guide You’ll Ever Need to Learn about YouTube to MP4 Video Converter

01What is the MP4 format?

MP4 files were executed under the ISO/IEC 14496-12:2001 standard by the IEC/ISO and Motion Picture Experts Group (MPEG). MP4 is an international specification for audio-visual coding only because of this.

The high degree of compression used in MP4 videos assists the files to be much smaller in size than other video formats. Minimizing the file size doesn’t suddenly affect the file quality, either. Almost the entire original quality retains, making MP4 a web-friendly and portable video format.

They shouldn’t be confused with M4A and MP3, while MP4 files can play audio.

It can also help to store the other kinds of data files, such as different subtitles and still images.

This media container allows a blend of video, audio, subtitles, and still images to be present only in a single file. It also assists in storing advanced content like 3D Graphics, interactivity of the menus, and the users. This tool is highly accessible, and everyone can use it with simplicity.

02Pros and Cons of the MP4 format

Pros of the MP4 format

One of the critical merits of the MP4 format is that it can be valuable on different platforms.

● It consists of a high degree of compression while producing smaller file sizes, making it a perfect fit for compressing or video streaming HD audio-video files.

● An MP4 file can contain metadata and Extensible Meta Data Platform such as images based on PNG or JPEG format, subtitles, among others, and PDF.

● Compatible with metadata integrable with 3D graphics, user navigation or menus options, and other user interaction features.

● There are numerous open-source players, such as VLC Media Player, that offer full format support, even used on Linux OS.

● It is also versatile. For example, audio files coded with the M4A extension and MPEG-4 visual bitstreams encoded in the M4V extension.

Cons of the MP4 format

Note that the format is a container. This means that instead of storing the ode for the file, it keeps the data. Moreover, a specific MP4 file is based upon particular codecs because it does not have a native way of managing the involved coding.

A possible drawback is that there are hundreds of codecs available. Therefore, a media player must run a set of codecs concerning a particular MP4 file.

Yet, because the container format has become widely used, widely-supported codecs have become standards.

● Audio can drift out of the way or connect with the video in specific scenarios because of codec-player or codecs compatibility issues.

● Because a single file can contain video and audio and different metadata, editing or playback or editing needs various computing resources.

● It is still a lossy format. A higher compression format and smaller file size would result in audio and video quality losses.

● The familiarity of the MP4 format, coupled with its portability, has also enabled the illegal distribution of copyrighted audio-video files.

03Is it possible to convert videos to MP4 without any software?

No, it’s impossible to do this conversion task without using any YouTube to MP4 video converter. So you need to either get help from free YouTube to MP4 converter or YouTube MP4 converter HD for the purpose.

04Is it secure to convert YouTube videos to MP4?

It may not be wholly safe to use an online YouTube to MP4 video converter for online conversion. So you have to look for different factors to get a secure YouTube to MP4 converter online, free, or in the software version.

However, we must mention that using software is a pretty dependable thing if you’re looking for the highest security concerns. Here, we’d like to highly suggest Wondershare Filmora as the safest platform for video editing, which can also convert formats on the main interface without any hassle. Moreover, it has different options to set or export the project in multiple formats. It will help you do the conversion more seamlessly than other software.

Part 2 Why Choose Online YouTube to MP4 Converter?

There’s a reason people used to choose YouTube to MP4 converter online, the major being the avoidance of downloading software versions. However, you need to be highly conscious while using the YouTube to MP4 converter online, which is why we tell our readers to go for the software version due to safety.

01How to convert and download videos from YouTube to MP4?

Convert YouTube Video to MP4 UsingYmp4

Ymp4 YouTube to MP4 is an online YouTube to MP4 video converter that will convert your YouTube videos to MP4 in 1080p HD format. Here’s how you can use Ymp4.

Step 1: Go to the Ymp4 website.

Step 2: Copy-paste the YouTube video URL you wish to convert to MP4 and download. Tap the “Go“ button.

Step 3: Hit the “Download Video“ tab to save and download your video. You can also choose among the higher resolution video from the menu.

Converting Video to MP4 with Filmora Video Editor

Filmora is an ideal software solution for videos with enough editing experience. However, if you’re a newbie and wandering for a more straightforward video converter, the Filmora video editor will better suit the purpose.

Converting video to MP4 format is simplistic in Filmora. Here are the ultimate steps:

Step 1: Import Video Clip to Filmora

Filmora is compatible with a wide variety of video formats, and you can transfer the video shot with your iPhone, action camera, or a regular camera to it.

You can import videos in various formats directly to Wondershare Filmora Video Editor without any issues.

Step 2: Place Footage in Order

Drag and drop the media to the Filmora’s timeline. If you merge several footage into one bigger file, you can place them in order.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Step 3: Remove Unwanted Part and Edit (Optional)

Filmora contains some quick tools to edit videos. For instance, you can use the Splitter tab to split the video into several parts, delete unwanted parts, add some titles, filters, and effects.

Step 4: Export and Convert

Hit the Export tab to convert and save the video in MP4 format. Despite MP4 format, you can also save it in MKV, MOV, AVI, or MP3 files.

02Can You Download Entire Playlists from YouTube?

ddownr is a free online YouTube downloader that is also compatible with downloading entire playlists. You’re only required to paste the playlist URL into the text box, mention the range of videos from the playlist you wish to download (up to 250), and click the Download button to confirm. The videos save in a Zip file.

There are various file format options for downloading YouTube playlists from ddownr: M4A, MP3, and WEBM audio formats, plus various WEBM and MP4 video formats, from 360p to 8k.

There are different extra options in settings, namely the email notifications for when the download is ready, an opportunity to write subtitles, and a few server locations you can choose among.

Key Takeaways from This Episode

● The solution to different queries related to YouTube to MP4 video converter.

● The step-by-step guide of using YouTube to MP4 converter online and knowing a ready answer to edit downloaded videos.

● Understanding how to download an entire playlist of YouTube videos.

Try It Free Try It Free

The need for YouTube to MP4 video converters has drastically risen even though we know that YouTube videos are easily downloadable to loads of formats.

In this guide, we’ll look in detail at the YouTube to MP4 video converters and a lot more related to them.

In this article

01 [The Only Guide You’ll Ever Need to Learn about YouTube to MP4 Video Converter](#Part 1)

02 [Why Choose Online YouTube to MP4 Converter?](#Part 2)

Part 1 The Only Guide You’ll Ever Need to Learn about YouTube to MP4 Video Converter

01What is the MP4 format?

MP4 files were executed under the ISO/IEC 14496-12:2001 standard by the IEC/ISO and Motion Picture Experts Group (MPEG). MP4 is an international specification for audio-visual coding only because of this.

The high degree of compression used in MP4 videos assists the files to be much smaller in size than other video formats. Minimizing the file size doesn’t suddenly affect the file quality, either. Almost the entire original quality retains, making MP4 a web-friendly and portable video format.

They shouldn’t be confused with M4A and MP3, while MP4 files can play audio.

It can also help to store the other kinds of data files, such as different subtitles and still images.

This media container allows a blend of video, audio, subtitles, and still images to be present only in a single file. It also assists in storing advanced content like 3D Graphics, interactivity of the menus, and the users. This tool is highly accessible, and everyone can use it with simplicity.

02Pros and Cons of the MP4 format

Pros of the MP4 format

One of the critical merits of the MP4 format is that it can be valuable on different platforms.

● It consists of a high degree of compression while producing smaller file sizes, making it a perfect fit for compressing or video streaming HD audio-video files.

● An MP4 file can contain metadata and Extensible Meta Data Platform such as images based on PNG or JPEG format, subtitles, among others, and PDF.

● Compatible with metadata integrable with 3D graphics, user navigation or menus options, and other user interaction features.

● There are numerous open-source players, such as VLC Media Player, that offer full format support, even used on Linux OS.

● It is also versatile. For example, audio files coded with the M4A extension and MPEG-4 visual bitstreams encoded in the M4V extension.

Cons of the MP4 format

Note that the format is a container. This means that instead of storing the ode for the file, it keeps the data. Moreover, a specific MP4 file is based upon particular codecs because it does not have a native way of managing the involved coding.

A possible drawback is that there are hundreds of codecs available. Therefore, a media player must run a set of codecs concerning a particular MP4 file.

Yet, because the container format has become widely used, widely-supported codecs have become standards.

● Audio can drift out of the way or connect with the video in specific scenarios because of codec-player or codecs compatibility issues.

● Because a single file can contain video and audio and different metadata, editing or playback or editing needs various computing resources.

● It is still a lossy format. A higher compression format and smaller file size would result in audio and video quality losses.

● The familiarity of the MP4 format, coupled with its portability, has also enabled the illegal distribution of copyrighted audio-video files.

03Is it possible to convert videos to MP4 without any software?

No, it’s impossible to do this conversion task without using any YouTube to MP4 video converter. So you need to either get help from free YouTube to MP4 converter or YouTube MP4 converter HD for the purpose.

04Is it secure to convert YouTube videos to MP4?

It may not be wholly safe to use an online YouTube to MP4 video converter for online conversion. So you have to look for different factors to get a secure YouTube to MP4 converter online, free, or in the software version.

However, we must mention that using software is a pretty dependable thing if you’re looking for the highest security concerns. Here, we’d like to highly suggest Wondershare Filmora as the safest platform for video editing, which can also convert formats on the main interface without any hassle. Moreover, it has different options to set or export the project in multiple formats. It will help you do the conversion more seamlessly than other software.

Part 2 Why Choose Online YouTube to MP4 Converter?

There’s a reason people used to choose YouTube to MP4 converter online, the major being the avoidance of downloading software versions. However, you need to be highly conscious while using the YouTube to MP4 converter online, which is why we tell our readers to go for the software version due to safety.

01How to convert and download videos from YouTube to MP4?

Convert YouTube Video to MP4 UsingYmp4

Ymp4 YouTube to MP4 is an online YouTube to MP4 video converter that will convert your YouTube videos to MP4 in 1080p HD format. Here’s how you can use Ymp4.

Step 1: Go to the Ymp4 website.

Step 2: Copy-paste the YouTube video URL you wish to convert to MP4 and download. Tap the “Go“ button.

Step 3: Hit the “Download Video“ tab to save and download your video. You can also choose among the higher resolution video from the menu.

Converting Video to MP4 with Filmora Video Editor

Filmora is an ideal software solution for videos with enough editing experience. However, if you’re a newbie and wandering for a more straightforward video converter, the Filmora video editor will better suit the purpose.

Converting video to MP4 format is simplistic in Filmora. Here are the ultimate steps:

Step 1: Import Video Clip to Filmora

Filmora is compatible with a wide variety of video formats, and you can transfer the video shot with your iPhone, action camera, or a regular camera to it.

You can import videos in various formats directly to Wondershare Filmora Video Editor without any issues.

Step 2: Place Footage in Order

Drag and drop the media to the Filmora’s timeline. If you merge several footage into one bigger file, you can place them in order.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Step 3: Remove Unwanted Part and Edit (Optional)

Filmora contains some quick tools to edit videos. For instance, you can use the Splitter tab to split the video into several parts, delete unwanted parts, add some titles, filters, and effects.

Step 4: Export and Convert

Hit the Export tab to convert and save the video in MP4 format. Despite MP4 format, you can also save it in MKV, MOV, AVI, or MP3 files.

02Can You Download Entire Playlists from YouTube?

ddownr is a free online YouTube downloader that is also compatible with downloading entire playlists. You’re only required to paste the playlist URL into the text box, mention the range of videos from the playlist you wish to download (up to 250), and click the Download button to confirm. The videos save in a Zip file.

There are various file format options for downloading YouTube playlists from ddownr: M4A, MP3, and WEBM audio formats, plus various WEBM and MP4 video formats, from 360p to 8k.

There are different extra options in settings, namely the email notifications for when the download is ready, an opportunity to write subtitles, and a few server locations you can choose among.

Key Takeaways from This Episode

● The solution to different queries related to YouTube to MP4 video converter.

● The step-by-step guide of using YouTube to MP4 converter online and knowing a ready answer to edit downloaded videos.

● Understanding how to download an entire playlist of YouTube videos.

Try It Free Try It Free

The need for YouTube to MP4 video converters has drastically risen even though we know that YouTube videos are easily downloadable to loads of formats.

In this guide, we’ll look in detail at the YouTube to MP4 video converters and a lot more related to them.

In this article

01 [The Only Guide You’ll Ever Need to Learn about YouTube to MP4 Video Converter](#Part 1)

02 [Why Choose Online YouTube to MP4 Converter?](#Part 2)

Part 1 The Only Guide You’ll Ever Need to Learn about YouTube to MP4 Video Converter

01What is the MP4 format?

MP4 files were executed under the ISO/IEC 14496-12:2001 standard by the IEC/ISO and Motion Picture Experts Group (MPEG). MP4 is an international specification for audio-visual coding only because of this.

The high degree of compression used in MP4 videos assists the files to be much smaller in size than other video formats. Minimizing the file size doesn’t suddenly affect the file quality, either. Almost the entire original quality retains, making MP4 a web-friendly and portable video format.

They shouldn’t be confused with M4A and MP3, while MP4 files can play audio.

It can also help to store the other kinds of data files, such as different subtitles and still images.

This media container allows a blend of video, audio, subtitles, and still images to be present only in a single file. It also assists in storing advanced content like 3D Graphics, interactivity of the menus, and the users. This tool is highly accessible, and everyone can use it with simplicity.

02Pros and Cons of the MP4 format

Pros of the MP4 format

One of the critical merits of the MP4 format is that it can be valuable on different platforms.

● It consists of a high degree of compression while producing smaller file sizes, making it a perfect fit for compressing or video streaming HD audio-video files.

● An MP4 file can contain metadata and Extensible Meta Data Platform such as images based on PNG or JPEG format, subtitles, among others, and PDF.

● Compatible with metadata integrable with 3D graphics, user navigation or menus options, and other user interaction features.

● There are numerous open-source players, such as VLC Media Player, that offer full format support, even used on Linux OS.

● It is also versatile. For example, audio files coded with the M4A extension and MPEG-4 visual bitstreams encoded in the M4V extension.

Cons of the MP4 format

Note that the format is a container. This means that instead of storing the ode for the file, it keeps the data. Moreover, a specific MP4 file is based upon particular codecs because it does not have a native way of managing the involved coding.

A possible drawback is that there are hundreds of codecs available. Therefore, a media player must run a set of codecs concerning a particular MP4 file.

Yet, because the container format has become widely used, widely-supported codecs have become standards.

● Audio can drift out of the way or connect with the video in specific scenarios because of codec-player or codecs compatibility issues.

● Because a single file can contain video and audio and different metadata, editing or playback or editing needs various computing resources.

● It is still a lossy format. A higher compression format and smaller file size would result in audio and video quality losses.

● The familiarity of the MP4 format, coupled with its portability, has also enabled the illegal distribution of copyrighted audio-video files.

03Is it possible to convert videos to MP4 without any software?

No, it’s impossible to do this conversion task without using any YouTube to MP4 video converter. So you need to either get help from free YouTube to MP4 converter or YouTube MP4 converter HD for the purpose.

04Is it secure to convert YouTube videos to MP4?

It may not be wholly safe to use an online YouTube to MP4 video converter for online conversion. So you have to look for different factors to get a secure YouTube to MP4 converter online, free, or in the software version.

However, we must mention that using software is a pretty dependable thing if you’re looking for the highest security concerns. Here, we’d like to highly suggest Wondershare Filmora as the safest platform for video editing, which can also convert formats on the main interface without any hassle. Moreover, it has different options to set or export the project in multiple formats. It will help you do the conversion more seamlessly than other software.

Part 2 Why Choose Online YouTube to MP4 Converter?

There’s a reason people used to choose YouTube to MP4 converter online, the major being the avoidance of downloading software versions. However, you need to be highly conscious while using the YouTube to MP4 converter online, which is why we tell our readers to go for the software version due to safety.

01How to convert and download videos from YouTube to MP4?

Convert YouTube Video to MP4 UsingYmp4

Ymp4 YouTube to MP4 is an online YouTube to MP4 video converter that will convert your YouTube videos to MP4 in 1080p HD format. Here’s how you can use Ymp4.

Step 1: Go to the Ymp4 website.

Step 2: Copy-paste the YouTube video URL you wish to convert to MP4 and download. Tap the “Go“ button.

Step 3: Hit the “Download Video“ tab to save and download your video. You can also choose among the higher resolution video from the menu.

Converting Video to MP4 with Filmora Video Editor

Filmora is an ideal software solution for videos with enough editing experience. However, if you’re a newbie and wandering for a more straightforward video converter, the Filmora video editor will better suit the purpose.

Converting video to MP4 format is simplistic in Filmora. Here are the ultimate steps:

Step 1: Import Video Clip to Filmora

Filmora is compatible with a wide variety of video formats, and you can transfer the video shot with your iPhone, action camera, or a regular camera to it.

You can import videos in various formats directly to Wondershare Filmora Video Editor without any issues.

Step 2: Place Footage in Order

Drag and drop the media to the Filmora’s timeline. If you merge several footage into one bigger file, you can place them in order.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Step 3: Remove Unwanted Part and Edit (Optional)

Filmora contains some quick tools to edit videos. For instance, you can use the Splitter tab to split the video into several parts, delete unwanted parts, add some titles, filters, and effects.

Step 4: Export and Convert

Hit the Export tab to convert and save the video in MP4 format. Despite MP4 format, you can also save it in MKV, MOV, AVI, or MP3 files.

02Can You Download Entire Playlists from YouTube?

ddownr is a free online YouTube downloader that is also compatible with downloading entire playlists. You’re only required to paste the playlist URL into the text box, mention the range of videos from the playlist you wish to download (up to 250), and click the Download button to confirm. The videos save in a Zip file.

There are various file format options for downloading YouTube playlists from ddownr: M4A, MP3, and WEBM audio formats, plus various WEBM and MP4 video formats, from 360p to 8k.

There are different extra options in settings, namely the email notifications for when the download is ready, an opportunity to write subtitles, and a few server locations you can choose among.

Key Takeaways from This Episode

● The solution to different queries related to YouTube to MP4 video converter.

● The step-by-step guide of using YouTube to MP4 converter online and knowing a ready answer to edit downloaded videos.

● Understanding how to download an entire playlist of YouTube videos.

New to Video Editing? Here Are the Best Free Tools [Desktop/Online/Mobile]

Best Video Editor for Beginners on Windows and Mac

Wondershare Filmora is one of the most popular video editing software among YouTubers , download and have a try.

Try It Free Try It Free

Video content creation is becoming the trend because it retains human attention longer than images or writings do. As a beginner who is not so familiar with video editors, getting free video editing software for beginners might prove difficult.

In this article, you will learn the best free video editing software for beginners, its features, and its pros and cons. Also, you’ll learn some extra tips that will make your video editing seamless.

In this article

01 Best Free Desktop Video Editing Software for Beginners in 2024

02 Best Free Online Video Editors for Beginners in 2024

03 Best Free Video Editing Apps for Beginners on iPhone and Android

04 What to Look for in Choosing the Best Video editors As Beginners

Part 1: Best Free Desktop Video Editing Software for Beginners in 2024

1. Apple iMovie

Apple iMovie is a free video editing software for beginners; it comes pre-installed on Mac devices. It is known for having a simple interface that makes it user-friendly.

Supported on: Mac

Apple iMovie Main Features are:

• Chromakeying: With iMovie, you can change the background of a video from blue/ green to an image of your favorite place.
• Sound Integration: iMovie lets you record voiceovers, add music from iTunes and add special sound effects.
• Video tools: Add filters, titles, animations, and photos to the video.
• Speed control: fast track and add slow-mo effects to the video.

Pros

• It supports 4K videos.
• Professional standards.
• Chromakeying feature.

Cons

• It does not support Multicam and 360 video editing.
• Exported files take up a lot of space.
• Available for Mac and iOS users only.

2. Microsoft Photo App

Microsoft Photos app is a free photo and video editor for beginners. It was created to replace the Windows movie maker. Many might not know about the existence of the app and its ability to edit videos and photos.

Go to the search bar and type photos, and then select the Photos app to bring a menu where you can create albums, edit photos and videos. To edit videos, click on video projects to create a video from scratch or create video automatically.

Supported on: Windows 8, Windows 10, Windows 11

Microsoft Photos app main features for video editing are;

• Motion graphics, 3D effects, and animations.
• It allows the addition of background music or audio from the computer.
• It allows the addition of title cards and text backgrounds.
• Change of photo or video durations and speed

Pros

• It is free and readily installed in Windows 8 and above
• Easy to use
• Face detection
• Album collection and arrangement

Cons

• No essential video editing tools like transitioning and layering
• You can’t use it professionally.
• Does not allow video preview before exporting

3. VSDC Free Video Editor

VSDC is a free video editing software for beginners that can edit 4K UHD, 3D, and VR 360 videos. VSDC is one of the best video editors for beginners to edit complex videos. VSDC has a busy interface, making it less user-friendly than the other free video editing software for beginners.

Supported on: Windows

VSDC’s video editor has;

• Non-linear video editing tools
• Social media support features; VSDC has Instagram-like filters and lets you share edited videos directly to your social media.
• Audio Effects; The 360 editor has many audio effects like equalizer, audio delay, and volume correction.
• Video editing tools; VSDC has color-correction tools and tools to hide and replace unwanted elements. You can also transform videos with their subpixel resolution.
• Numerous 3D templates you can choose from.

Pros

• It supports many audio and video formats.
• 4K and HD exports

Cons

• Reduces video quality after editing
• Professional tools like stabilization, beat syncing, and motion graphics are only available in the pro version.

Part 2: Best Free Online Video Editors for Beginners in 2024

1. Clipchamp

Clipchamp is an online free video editor for beginners. Clipchamp can create social media videos, ads videos, presentations, and other short videos. It has a unique feature that allows teams to collaborate and edit videos projects.

Clipchamp has basic video editing features like:

• Text-to-speech feature; This feature allows you to add text that will become voiceovers in the video. You can choose the gender and nationality of the voice.
• Thousand of templates to choose from
• Video transitioning and layering.

Pros

• It allows auto-captioning capabilities on the mobile app.
• Video compression
• Allows Screen recording
• It can convert videos to WMV, which you can use in PowerPoint presentations.

Cons

• Not available on Android devices
• It uses selective browsers like Chrome and Microsoft Edge.
• It is not optimized for touchpad screens.
• The best quality video requires registration for the premium version.

2. Hippo Video

Hippo Video is one of the best video editors for beginners free online. You can use it on Mac, Windows, Android, iPhones, and iPads. Hippo is an all-in-one platform to create, record, edit, and share videos across different social media platforms.

Hippo video can;

• Create GIFs from videos.
• Trim, cut, and add emojis and tags to a video.
• Hide or blur unwanted objects in the video.

Pros

• It has other marketing features like email marketing, campaign management, and social media sharing.
• It can be added as a chrome extension to be used for screen capturing and recording.

Cons

• Watermarked in free version
• Limited video quality download in free version
• Long load time for video in between uploads.

3. Kapwing

Kapwing is an online free video editing software for beginners. The video editor is made for creators to create, edit and subtitle video content. Kapwing can convert MP4 videos to any file format as well as save the edited file in the cloud.

Primary Features

• It supports text overlay and drag-and-drop function
• Cut, resize, merge, split and trim videos.
• Supports HD resolution
• Lots of editable social media templates
• Convert video to any form (GIF, JPG, MP4)

Pros

• It does not add its watermark; instead, you can add your logo to create the video. Kapwingis
• Auto-generated subtitles.
• Background removal function
• It backs up videos on the cloud.

Cons

• It cannot export a video longer than 60 minutes
• On-site technical glitches
• To export files above 250MB or 7 minutes, you have to upgrade to the premium version.
• Only available online

4. Online Video Cutter/ 123 apps video editor

Online Video Cutter is an online-based video editor used to edit videos. It is used primarily for trimming videos to desirable sizes. Online video cutter is one of 123 apps to edit and convert different file formats. The video editor can trim, crop, rotate and resize videos.

With Online Video Cutter, you can;

• Frame the video or change the frame proportions of the videos.
• Change the angle of a video up to 270 degrees; this comes in handy when you want to change a video’s view from landscape to portrait.
• Flip, resize, change volume and add texts and images to your video.
• Trim, equalize, and record sounds to be added to the video.

Pros

• Supports all video format
• Privacy is guaranteed as you are the only one with access to the video.
• It works well in most browsers.
• It does not require sign up before use
• Converts files to any format
• Can upload files larger than 4GB in size

Cons

• It takes up a lot of time to upload files
• Decreases the video quality
• Cannot upload a file of more than 700MB in the free version

5. FlexClip

Flexclip is an online video creator and editor with essential editing tools. Flexclip has numerous templates and presets that let you create videos in a short time. You can create your video from scratch, templates, and previously saved videos.

Main Feature

• Audio effects: you can record voices and add background music to the video.
• Video tools: trim, merge, compress and convert videos.
• Customization: you can add your logo or watermark to the video.
• Allows video transition and GIF production
• Allows you to increase video brightness and add filters to video.

Pros

• It has more than 4 million pictures and pictures to add to videos.
• Allows preview of videos before exporting.
• It supports different video resolutions.
• Templates for various events are available.

Cons

• Limited video resolution download in free version
• The free version can only create a 1-minute video and hold 12 projects.

Part 3: Best Free Video Editing Apps for Beginners on iPhone and Android

1. CapCut

Cap C ut is a free video editing software for beginners suitable for TikTok content creators. It was formerly known as Viamaker. Cap cut is easy to use for beginners, and it can create spectacular videos automatically by cutting, reordering, and merging recorded videos.

Supported on: Android and iOS

Cap cut allows you to:

• Split, merge, and reverse videos.
• Control the video speed
• Add filter, special effects, stickers, and texts to videos.
• Overlay and add sounds to the videos

Pros

• You can export directly to Tiktok.
• It has a vast music library, including copyrighted songs.
• Exported videos are of high quality.

Cons

• It does not support Multicam and 360 video editing.
• Effectiveness depends on the phone’s processor and features.
• Limited editing features.
• Video cannot exceed 15 minutes.
• You can only add a music track per video.

2. Quik

Quik is a free video editor for beginners produced by the makers of GoPro. Quik is an auto-video maker that puts together pictures, videos, and music with a few selections.

Supported on: Android and iOS

Main features

• Auto-video: Quik will create a video with transitions and soundtrack when you select several pictures and videos.
• Video editing tools: you can adjust the brightness, add texts and stickers, and add filters to a video.
• Adjust video speed: you can add slo-mo and freeze effects to the video.
• It allows direct sharing to social media pages.

Pros

• Allows HD video download
• Video styles template for new users.
• Unlimited cloud backup.
• Changes video ratio to suit different social media

Cons

• Limited editing features in the free version.
• Not suitable for videos longer than 60 seconds
• Limited font styles

Part 4: What to Look for in Choosing the Best Video editors As Beginners

When trying to choose a video editor as a beginner, you should look out for:

What video editor has the most commonly used editing tools and intuitive interface

Some essential video editing tools should be available in a video editor. These include Video tools (cropping, rotating, merging, cutting, and splitting of videos), effects and animations, audio effects, the addition of texts, and other features necessary to the purpose of the video you are editing.

Templates for different occasions to create videos quickly

As a beginner video editor, you might not be creative enough to edit professional videos. Video editors that have ready-made templates will come in handy when you want to create a video quickly.

Ready-made templates give a guide to a beginner video editor to create professional-looking videos.

Tutorials and Supports

The best video editors for beginners are user-friendly, and they provide free tutorials to guide new users on their video editing journey. Some video editing software targets digital marketers and video content creators, so they release tutorial videos every week to help them improve their skills.

Are you a creator, influencer, or marketer, and you need to join the trend of creating video content that converts. Check out the list to know which free video editing software best suits your niche.

These are beginner-friendly video editing software that you can use to create professional-looking video content. Watch tutorials and get to work. The more videos you edit, the better you get at it.

Try It Free Try It Free

Video content creation is becoming the trend because it retains human attention longer than images or writings do. As a beginner who is not so familiar with video editors, getting free video editing software for beginners might prove difficult.

In this article, you will learn the best free video editing software for beginners, its features, and its pros and cons. Also, you’ll learn some extra tips that will make your video editing seamless.

In this article

01 Best Free Desktop Video Editing Software for Beginners in 2024

02 Best Free Online Video Editors for Beginners in 2024

03 Best Free Video Editing Apps for Beginners on iPhone and Android

04 What to Look for in Choosing the Best Video editors As Beginners

Part 1: Best Free Desktop Video Editing Software for Beginners in 2024

1. Apple iMovie

Apple iMovie is a free video editing software for beginners; it comes pre-installed on Mac devices. It is known for having a simple interface that makes it user-friendly.

Supported on: Mac

Apple iMovie Main Features are:

• Chromakeying: With iMovie, you can change the background of a video from blue/ green to an image of your favorite place.
• Sound Integration: iMovie lets you record voiceovers, add music from iTunes and add special sound effects.
• Video tools: Add filters, titles, animations, and photos to the video.
• Speed control: fast track and add slow-mo effects to the video.

Pros

• It supports 4K videos.
• Professional standards.
• Chromakeying feature.

Cons

• It does not support Multicam and 360 video editing.
• Exported files take up a lot of space.
• Available for Mac and iOS users only.

2. Microsoft Photo App

Microsoft Photos app is a free photo and video editor for beginners. It was created to replace the Windows movie maker. Many might not know about the existence of the app and its ability to edit videos and photos.

Go to the search bar and type photos, and then select the Photos app to bring a menu where you can create albums, edit photos and videos. To edit videos, click on video projects to create a video from scratch or create video automatically.

Supported on: Windows 8, Windows 10, Windows 11

Microsoft Photos app main features for video editing are;

• Motion graphics, 3D effects, and animations.
• It allows the addition of background music or audio from the computer.
• It allows the addition of title cards and text backgrounds.
• Change of photo or video durations and speed

Pros

• It is free and readily installed in Windows 8 and above
• Easy to use
• Face detection
• Album collection and arrangement

Cons

• No essential video editing tools like transitioning and layering
• You can’t use it professionally.
• Does not allow video preview before exporting

3. VSDC Free Video Editor

VSDC is a free video editing software for beginners that can edit 4K UHD, 3D, and VR 360 videos. VSDC is one of the best video editors for beginners to edit complex videos. VSDC has a busy interface, making it less user-friendly than the other free video editing software for beginners.

Supported on: Windows

VSDC’s video editor has;

• Non-linear video editing tools
• Social media support features; VSDC has Instagram-like filters and lets you share edited videos directly to your social media.
• Audio Effects; The 360 editor has many audio effects like equalizer, audio delay, and volume correction.
• Video editing tools; VSDC has color-correction tools and tools to hide and replace unwanted elements. You can also transform videos with their subpixel resolution.
• Numerous 3D templates you can choose from.

Pros

• It supports many audio and video formats.
• 4K and HD exports

Cons

• Reduces video quality after editing
• Professional tools like stabilization, beat syncing, and motion graphics are only available in the pro version.

Part 2: Best Free Online Video Editors for Beginners in 2024

1. Clipchamp

Clipchamp is an online free video editor for beginners. Clipchamp can create social media videos, ads videos, presentations, and other short videos. It has a unique feature that allows teams to collaborate and edit videos projects.

Clipchamp has basic video editing features like:

• Text-to-speech feature; This feature allows you to add text that will become voiceovers in the video. You can choose the gender and nationality of the voice.
• Thousand of templates to choose from
• Video transitioning and layering.

Pros

• It allows auto-captioning capabilities on the mobile app.
• Video compression
• Allows Screen recording
• It can convert videos to WMV, which you can use in PowerPoint presentations.

Cons

• Not available on Android devices
• It uses selective browsers like Chrome and Microsoft Edge.
• It is not optimized for touchpad screens.
• The best quality video requires registration for the premium version.

2. Hippo Video

Hippo Video is one of the best video editors for beginners free online. You can use it on Mac, Windows, Android, iPhones, and iPads. Hippo is an all-in-one platform to create, record, edit, and share videos across different social media platforms.

Hippo video can;

• Create GIFs from videos.
• Trim, cut, and add emojis and tags to a video.
• Hide or blur unwanted objects in the video.

Pros

• It has other marketing features like email marketing, campaign management, and social media sharing.
• It can be added as a chrome extension to be used for screen capturing and recording.

Cons

• Watermarked in free version
• Limited video quality download in free version
• Long load time for video in between uploads.

3. Kapwing

Kapwing is an online free video editing software for beginners. The video editor is made for creators to create, edit and subtitle video content. Kapwing can convert MP4 videos to any file format as well as save the edited file in the cloud.

Primary Features

• It supports text overlay and drag-and-drop function
• Cut, resize, merge, split and trim videos.
• Supports HD resolution
• Lots of editable social media templates
• Convert video to any form (GIF, JPG, MP4)

Pros

• It does not add its watermark; instead, you can add your logo to create the video. Kapwingis
• Auto-generated subtitles.
• Background removal function
• It backs up videos on the cloud.

Cons

• It cannot export a video longer than 60 minutes
• On-site technical glitches
• To export files above 250MB or 7 minutes, you have to upgrade to the premium version.
• Only available online

4. Online Video Cutter/ 123 apps video editor

Online Video Cutter is an online-based video editor used to edit videos. It is used primarily for trimming videos to desirable sizes. Online video cutter is one of 123 apps to edit and convert different file formats. The video editor can trim, crop, rotate and resize videos.

With Online Video Cutter, you can;

• Frame the video or change the frame proportions of the videos.
• Change the angle of a video up to 270 degrees; this comes in handy when you want to change a video’s view from landscape to portrait.
• Flip, resize, change volume and add texts and images to your video.
• Trim, equalize, and record sounds to be added to the video.

Pros

• Supports all video format
• Privacy is guaranteed as you are the only one with access to the video.
• It works well in most browsers.
• It does not require sign up before use
• Converts files to any format
• Can upload files larger than 4GB in size

Cons

• It takes up a lot of time to upload files
• Decreases the video quality
• Cannot upload a file of more than 700MB in the free version

5. FlexClip

Flexclip is an online video creator and editor with essential editing tools. Flexclip has numerous templates and presets that let you create videos in a short time. You can create your video from scratch, templates, and previously saved videos.

Main Feature

• Audio effects: you can record voices and add background music to the video.
• Video tools: trim, merge, compress and convert videos.
• Customization: you can add your logo or watermark to the video.
• Allows video transition and GIF production
• Allows you to increase video brightness and add filters to video.

Pros

• It has more than 4 million pictures and pictures to add to videos.
• Allows preview of videos before exporting.
• It supports different video resolutions.
• Templates for various events are available.

Cons

• Limited video resolution download in free version
• The free version can only create a 1-minute video and hold 12 projects.

Part 3: Best Free Video Editing Apps for Beginners on iPhone and Android

1. CapCut

Cap C ut is a free video editing software for beginners suitable for TikTok content creators. It was formerly known as Viamaker. Cap cut is easy to use for beginners, and it can create spectacular videos automatically by cutting, reordering, and merging recorded videos.

Supported on: Android and iOS

Cap cut allows you to:

• Split, merge, and reverse videos.
• Control the video speed
• Add filter, special effects, stickers, and texts to videos.
• Overlay and add sounds to the videos

Pros

• You can export directly to Tiktok.
• It has a vast music library, including copyrighted songs.
• Exported videos are of high quality.

Cons

• It does not support Multicam and 360 video editing.
• Effectiveness depends on the phone’s processor and features.
• Limited editing features.
• Video cannot exceed 15 minutes.
• You can only add a music track per video.

2. Quik

Quik is a free video editor for beginners produced by the makers of GoPro. Quik is an auto-video maker that puts together pictures, videos, and music with a few selections.

Supported on: Android and iOS

Main features

• Auto-video: Quik will create a video with transitions and soundtrack when you select several pictures and videos.
• Video editing tools: you can adjust the brightness, add texts and stickers, and add filters to a video.
• Adjust video speed: you can add slo-mo and freeze effects to the video.
• It allows direct sharing to social media pages.

Pros

• Allows HD video download
• Video styles template for new users.
• Unlimited cloud backup.
• Changes video ratio to suit different social media

Cons

• Limited editing features in the free version.
• Not suitable for videos longer than 60 seconds
• Limited font styles

Part 4: What to Look for in Choosing the Best Video editors As Beginners

When trying to choose a video editor as a beginner, you should look out for:

What video editor has the most commonly used editing tools and intuitive interface

Some essential video editing tools should be available in a video editor. These include Video tools (cropping, rotating, merging, cutting, and splitting of videos), effects and animations, audio effects, the addition of texts, and other features necessary to the purpose of the video you are editing.

Templates for different occasions to create videos quickly

As a beginner video editor, you might not be creative enough to edit professional videos. Video editors that have ready-made templates will come in handy when you want to create a video quickly.

Ready-made templates give a guide to a beginner video editor to create professional-looking videos.

Tutorials and Supports

The best video editors for beginners are user-friendly, and they provide free tutorials to guide new users on their video editing journey. Some video editing software targets digital marketers and video content creators, so they release tutorial videos every week to help them improve their skills.

Are you a creator, influencer, or marketer, and you need to join the trend of creating video content that converts. Check out the list to know which free video editing software best suits your niche.

These are beginner-friendly video editing software that you can use to create professional-looking video content. Watch tutorials and get to work. The more videos you edit, the better you get at it.

Try It Free Try It Free

Video content creation is becoming the trend because it retains human attention longer than images or writings do. As a beginner who is not so familiar with video editors, getting free video editing software for beginners might prove difficult.

In this article, you will learn the best free video editing software for beginners, its features, and its pros and cons. Also, you’ll learn some extra tips that will make your video editing seamless.

In this article

01 Best Free Desktop Video Editing Software for Beginners in 2024

02 Best Free Online Video Editors for Beginners in 2024

03 Best Free Video Editing Apps for Beginners on iPhone and Android

04 What to Look for in Choosing the Best Video editors As Beginners

Part 1: Best Free Desktop Video Editing Software for Beginners in 2024

1. Apple iMovie

Apple iMovie is a free video editing software for beginners; it comes pre-installed on Mac devices. It is known for having a simple interface that makes it user-friendly.

Supported on: Mac

Apple iMovie Main Features are:

• Chromakeying: With iMovie, you can change the background of a video from blue/ green to an image of your favorite place.
• Sound Integration: iMovie lets you record voiceovers, add music from iTunes and add special sound effects.
• Video tools: Add filters, titles, animations, and photos to the video.
• Speed control: fast track and add slow-mo effects to the video.

Pros

• It supports 4K videos.
• Professional standards.
• Chromakeying feature.

Cons

• It does not support Multicam and 360 video editing.
• Exported files take up a lot of space.
• Available for Mac and iOS users only.

2. Microsoft Photo App

Microsoft Photos app is a free photo and video editor for beginners. It was created to replace the Windows movie maker. Many might not know about the existence of the app and its ability to edit videos and photos.

Go to the search bar and type photos, and then select the Photos app to bring a menu where you can create albums, edit photos and videos. To edit videos, click on video projects to create a video from scratch or create video automatically.

Supported on: Windows 8, Windows 10, Windows 11

Microsoft Photos app main features for video editing are;

• Motion graphics, 3D effects, and animations.
• It allows the addition of background music or audio from the computer.
• It allows the addition of title cards and text backgrounds.
• Change of photo or video durations and speed

Pros

• It is free and readily installed in Windows 8 and above
• Easy to use
• Face detection
• Album collection and arrangement

Cons

• No essential video editing tools like transitioning and layering
• You can’t use it professionally.
• Does not allow video preview before exporting

3. VSDC Free Video Editor

VSDC is a free video editing software for beginners that can edit 4K UHD, 3D, and VR 360 videos. VSDC is one of the best video editors for beginners to edit complex videos. VSDC has a busy interface, making it less user-friendly than the other free video editing software for beginners.

Supported on: Windows

VSDC’s video editor has;

• Non-linear video editing tools
• Social media support features; VSDC has Instagram-like filters and lets you share edited videos directly to your social media.
• Audio Effects; The 360 editor has many audio effects like equalizer, audio delay, and volume correction.
• Video editing tools; VSDC has color-correction tools and tools to hide and replace unwanted elements. You can also transform videos with their subpixel resolution.
• Numerous 3D templates you can choose from.

Pros

• It supports many audio and video formats.
• 4K and HD exports

Cons

• Reduces video quality after editing
• Professional tools like stabilization, beat syncing, and motion graphics are only available in the pro version.

Part 2: Best Free Online Video Editors for Beginners in 2024

1. Clipchamp

Clipchamp is an online free video editor for beginners. Clipchamp can create social media videos, ads videos, presentations, and other short videos. It has a unique feature that allows teams to collaborate and edit videos projects.

Clipchamp has basic video editing features like:

• Text-to-speech feature; This feature allows you to add text that will become voiceovers in the video. You can choose the gender and nationality of the voice.
• Thousand of templates to choose from
• Video transitioning and layering.

Pros

• It allows auto-captioning capabilities on the mobile app.
• Video compression
• Allows Screen recording
• It can convert videos to WMV, which you can use in PowerPoint presentations.

Cons

• Not available on Android devices
• It uses selective browsers like Chrome and Microsoft Edge.
• It is not optimized for touchpad screens.
• The best quality video requires registration for the premium version.

2. Hippo Video

Hippo Video is one of the best video editors for beginners free online. You can use it on Mac, Windows, Android, iPhones, and iPads. Hippo is an all-in-one platform to create, record, edit, and share videos across different social media platforms.

Hippo video can;

• Create GIFs from videos.
• Trim, cut, and add emojis and tags to a video.
• Hide or blur unwanted objects in the video.

Pros

• It has other marketing features like email marketing, campaign management, and social media sharing.
• It can be added as a chrome extension to be used for screen capturing and recording.

Cons

• Watermarked in free version
• Limited video quality download in free version
• Long load time for video in between uploads.

3. Kapwing

Kapwing is an online free video editing software for beginners. The video editor is made for creators to create, edit and subtitle video content. Kapwing can convert MP4 videos to any file format as well as save the edited file in the cloud.

Primary Features

• It supports text overlay and drag-and-drop function
• Cut, resize, merge, split and trim videos.
• Supports HD resolution
• Lots of editable social media templates
• Convert video to any form (GIF, JPG, MP4)

Pros

• It does not add its watermark; instead, you can add your logo to create the video. Kapwingis
• Auto-generated subtitles.
• Background removal function
• It backs up videos on the cloud.

Cons

• It cannot export a video longer than 60 minutes
• On-site technical glitches
• To export files above 250MB or 7 minutes, you have to upgrade to the premium version.
• Only available online

4. Online Video Cutter/ 123 apps video editor

Online Video Cutter is an online-based video editor used to edit videos. It is used primarily for trimming videos to desirable sizes. Online video cutter is one of 123 apps to edit and convert different file formats. The video editor can trim, crop, rotate and resize videos.

With Online Video Cutter, you can;

• Frame the video or change the frame proportions of the videos.
• Change the angle of a video up to 270 degrees; this comes in handy when you want to change a video’s view from landscape to portrait.
• Flip, resize, change volume and add texts and images to your video.
• Trim, equalize, and record sounds to be added to the video.

Pros

• Supports all video format
• Privacy is guaranteed as you are the only one with access to the video.
• It works well in most browsers.
• It does not require sign up before use
• Converts files to any format
• Can upload files larger than 4GB in size

Cons

• It takes up a lot of time to upload files
• Decreases the video quality
• Cannot upload a file of more than 700MB in the free version

5. FlexClip

Flexclip is an online video creator and editor with essential editing tools. Flexclip has numerous templates and presets that let you create videos in a short time. You can create your video from scratch, templates, and previously saved videos.

Main Feature

• Audio effects: you can record voices and add background music to the video.
• Video tools: trim, merge, compress and convert videos.
• Customization: you can add your logo or watermark to the video.
• Allows video transition and GIF production
• Allows you to increase video brightness and add filters to video.

Pros

• It has more than 4 million pictures and pictures to add to videos.
• Allows preview of videos before exporting.
• It supports different video resolutions.
• Templates for various events are available.

Cons

• Limited video resolution download in free version
• The free version can only create a 1-minute video and hold 12 projects.

Part 3: Best Free Video Editing Apps for Beginners on iPhone and Android

1. CapCut

Cap C ut is a free video editing software for beginners suitable for TikTok content creators. It was formerly known as Viamaker. Cap cut is easy to use for beginners, and it can create spectacular videos automatically by cutting, reordering, and merging recorded videos.

Supported on: Android and iOS

Cap cut allows you to:

• Split, merge, and reverse videos.
• Control the video speed
• Add filter, special effects, stickers, and texts to videos.
• Overlay and add sounds to the videos

Pros

• You can export directly to Tiktok.
• It has a vast music library, including copyrighted songs.
• Exported videos are of high quality.

Cons

• It does not support Multicam and 360 video editing.
• Effectiveness depends on the phone’s processor and features.
• Limited editing features.
• Video cannot exceed 15 minutes.
• You can only add a music track per video.

2. Quik

Quik is a free video editor for beginners produced by the makers of GoPro. Quik is an auto-video maker that puts together pictures, videos, and music with a few selections.

Supported on: Android and iOS

Main features

• Auto-video: Quik will create a video with transitions and soundtrack when you select several pictures and videos.
• Video editing tools: you can adjust the brightness, add texts and stickers, and add filters to a video.
• Adjust video speed: you can add slo-mo and freeze effects to the video.
• It allows direct sharing to social media pages.

Pros

• Allows HD video download
• Video styles template for new users.
• Unlimited cloud backup.
• Changes video ratio to suit different social media

Cons

• Limited editing features in the free version.
• Not suitable for videos longer than 60 seconds
• Limited font styles

Part 4: What to Look for in Choosing the Best Video editors As Beginners

When trying to choose a video editor as a beginner, you should look out for:

What video editor has the most commonly used editing tools and intuitive interface

Some essential video editing tools should be available in a video editor. These include Video tools (cropping, rotating, merging, cutting, and splitting of videos), effects and animations, audio effects, the addition of texts, and other features necessary to the purpose of the video you are editing.

Templates for different occasions to create videos quickly

As a beginner video editor, you might not be creative enough to edit professional videos. Video editors that have ready-made templates will come in handy when you want to create a video quickly.

Ready-made templates give a guide to a beginner video editor to create professional-looking videos.

Tutorials and Supports

The best video editors for beginners are user-friendly, and they provide free tutorials to guide new users on their video editing journey. Some video editing software targets digital marketers and video content creators, so they release tutorial videos every week to help them improve their skills.

Are you a creator, influencer, or marketer, and you need to join the trend of creating video content that converts. Check out the list to know which free video editing software best suits your niche.

These are beginner-friendly video editing software that you can use to create professional-looking video content. Watch tutorials and get to work. The more videos you edit, the better you get at it.

Try It Free Try It Free

Video content creation is becoming the trend because it retains human attention longer than images or writings do. As a beginner who is not so familiar with video editors, getting free video editing software for beginners might prove difficult.

In this article, you will learn the best free video editing software for beginners, its features, and its pros and cons. Also, you’ll learn some extra tips that will make your video editing seamless.

In this article

01 Best Free Desktop Video Editing Software for Beginners in 2024

02 Best Free Online Video Editors for Beginners in 2024

03 Best Free Video Editing Apps for Beginners on iPhone and Android

04 What to Look for in Choosing the Best Video editors As Beginners

Part 1: Best Free Desktop Video Editing Software for Beginners in 2024

1. Apple iMovie

Apple iMovie is a free video editing software for beginners; it comes pre-installed on Mac devices. It is known for having a simple interface that makes it user-friendly.

Supported on: Mac

Apple iMovie Main Features are:

• Chromakeying: With iMovie, you can change the background of a video from blue/ green to an image of your favorite place.
• Sound Integration: iMovie lets you record voiceovers, add music from iTunes and add special sound effects.
• Video tools: Add filters, titles, animations, and photos to the video.
• Speed control: fast track and add slow-mo effects to the video.

Pros

• It supports 4K videos.
• Professional standards.
• Chromakeying feature.

Cons

• It does not support Multicam and 360 video editing.
• Exported files take up a lot of space.
• Available for Mac and iOS users only.

2. Microsoft Photo App

Microsoft Photos app is a free photo and video editor for beginners. It was created to replace the Windows movie maker. Many might not know about the existence of the app and its ability to edit videos and photos.

Go to the search bar and type photos, and then select the Photos app to bring a menu where you can create albums, edit photos and videos. To edit videos, click on video projects to create a video from scratch or create video automatically.

Supported on: Windows 8, Windows 10, Windows 11

Microsoft Photos app main features for video editing are;

• Motion graphics, 3D effects, and animations.
• It allows the addition of background music or audio from the computer.
• It allows the addition of title cards and text backgrounds.
• Change of photo or video durations and speed

Pros

• It is free and readily installed in Windows 8 and above
• Easy to use
• Face detection
• Album collection and arrangement

Cons

• No essential video editing tools like transitioning and layering
• You can’t use it professionally.
• Does not allow video preview before exporting

3. VSDC Free Video Editor

VSDC is a free video editing software for beginners that can edit 4K UHD, 3D, and VR 360 videos. VSDC is one of the best video editors for beginners to edit complex videos. VSDC has a busy interface, making it less user-friendly than the other free video editing software for beginners.

Supported on: Windows

VSDC’s video editor has;

• Non-linear video editing tools
• Social media support features; VSDC has Instagram-like filters and lets you share edited videos directly to your social media.
• Audio Effects; The 360 editor has many audio effects like equalizer, audio delay, and volume correction.
• Video editing tools; VSDC has color-correction tools and tools to hide and replace unwanted elements. You can also transform videos with their subpixel resolution.
• Numerous 3D templates you can choose from.

Pros

• It supports many audio and video formats.
• 4K and HD exports

Cons

• Reduces video quality after editing
• Professional tools like stabilization, beat syncing, and motion graphics are only available in the pro version.

Part 2: Best Free Online Video Editors for Beginners in 2024

1. Clipchamp

Clipchamp is an online free video editor for beginners. Clipchamp can create social media videos, ads videos, presentations, and other short videos. It has a unique feature that allows teams to collaborate and edit videos projects.

Clipchamp has basic video editing features like:

• Text-to-speech feature; This feature allows you to add text that will become voiceovers in the video. You can choose the gender and nationality of the voice.
• Thousand of templates to choose from
• Video transitioning and layering.

Pros

• It allows auto-captioning capabilities on the mobile app.
• Video compression
• Allows Screen recording
• It can convert videos to WMV, which you can use in PowerPoint presentations.

Cons

• Not available on Android devices
• It uses selective browsers like Chrome and Microsoft Edge.
• It is not optimized for touchpad screens.
• The best quality video requires registration for the premium version.

2. Hippo Video

Hippo Video is one of the best video editors for beginners free online. You can use it on Mac, Windows, Android, iPhones, and iPads. Hippo is an all-in-one platform to create, record, edit, and share videos across different social media platforms.

Hippo video can;

• Create GIFs from videos.
• Trim, cut, and add emojis and tags to a video.
• Hide or blur unwanted objects in the video.

Pros

• It has other marketing features like email marketing, campaign management, and social media sharing.
• It can be added as a chrome extension to be used for screen capturing and recording.

Cons

• Watermarked in free version
• Limited video quality download in free version
• Long load time for video in between uploads.

3. Kapwing

Kapwing is an online free video editing software for beginners. The video editor is made for creators to create, edit and subtitle video content. Kapwing can convert MP4 videos to any file format as well as save the edited file in the cloud.

Primary Features

• It supports text overlay and drag-and-drop function
• Cut, resize, merge, split and trim videos.
• Supports HD resolution
• Lots of editable social media templates
• Convert video to any form (GIF, JPG, MP4)

Pros

• It does not add its watermark; instead, you can add your logo to create the video. Kapwingis
• Auto-generated subtitles.
• Background removal function
• It backs up videos on the cloud.

Cons

• It cannot export a video longer than 60 minutes
• On-site technical glitches
• To export files above 250MB or 7 minutes, you have to upgrade to the premium version.
• Only available online

4. Online Video Cutter/ 123 apps video editor

Online Video Cutter is an online-based video editor used to edit videos. It is used primarily for trimming videos to desirable sizes. Online video cutter is one of 123 apps to edit and convert different file formats. The video editor can trim, crop, rotate and resize videos.

With Online Video Cutter, you can;

• Frame the video or change the frame proportions of the videos.
• Change the angle of a video up to 270 degrees; this comes in handy when you want to change a video’s view from landscape to portrait.
• Flip, resize, change volume and add texts and images to your video.
• Trim, equalize, and record sounds to be added to the video.

Pros

• Supports all video format
• Privacy is guaranteed as you are the only one with access to the video.
• It works well in most browsers.
• It does not require sign up before use
• Converts files to any format
• Can upload files larger than 4GB in size

Cons

• It takes up a lot of time to upload files
• Decreases the video quality
• Cannot upload a file of more than 700MB in the free version

5. FlexClip

Flexclip is an online video creator and editor with essential editing tools. Flexclip has numerous templates and presets that let you create videos in a short time. You can create your video from scratch, templates, and previously saved videos.

Main Feature

• Audio effects: you can record voices and add background music to the video.
• Video tools: trim, merge, compress and convert videos.
• Customization: you can add your logo or watermark to the video.
• Allows video transition and GIF production
• Allows you to increase video brightness and add filters to video.

Pros

• It has more than 4 million pictures and pictures to add to videos.
• Allows preview of videos before exporting.
• It supports different video resolutions.
• Templates for various events are available.

Cons

• Limited video resolution download in free version
• The free version can only create a 1-minute video and hold 12 projects.

Part 3: Best Free Video Editing Apps for Beginners on iPhone and Android

1. CapCut

Cap C ut is a free video editing software for beginners suitable for TikTok content creators. It was formerly known as Viamaker. Cap cut is easy to use for beginners, and it can create spectacular videos automatically by cutting, reordering, and merging recorded videos.

Supported on: Android and iOS

Cap cut allows you to:

• Split, merge, and reverse videos.
• Control the video speed
• Add filter, special effects, stickers, and texts to videos.
• Overlay and add sounds to the videos

Pros

• You can export directly to Tiktok.
• It has a vast music library, including copyrighted songs.
• Exported videos are of high quality.

Cons

• It does not support Multicam and 360 video editing.
• Effectiveness depends on the phone’s processor and features.
• Limited editing features.
• Video cannot exceed 15 minutes.
• You can only add a music track per video.

2. Quik

Quik is a free video editor for beginners produced by the makers of GoPro. Quik is an auto-video maker that puts together pictures, videos, and music with a few selections.

Supported on: Android and iOS

Main features

• Auto-video: Quik will create a video with transitions and soundtrack when you select several pictures and videos.
• Video editing tools: you can adjust the brightness, add texts and stickers, and add filters to a video.
• Adjust video speed: you can add slo-mo and freeze effects to the video.
• It allows direct sharing to social media pages.

Pros

• Allows HD video download
• Video styles template for new users.
• Unlimited cloud backup.
• Changes video ratio to suit different social media

Cons

• Limited editing features in the free version.
• Not suitable for videos longer than 60 seconds
• Limited font styles

Part 4: What to Look for in Choosing the Best Video editors As Beginners

When trying to choose a video editor as a beginner, you should look out for:

What video editor has the most commonly used editing tools and intuitive interface

Some essential video editing tools should be available in a video editor. These include Video tools (cropping, rotating, merging, cutting, and splitting of videos), effects and animations, audio effects, the addition of texts, and other features necessary to the purpose of the video you are editing.

Templates for different occasions to create videos quickly

As a beginner video editor, you might not be creative enough to edit professional videos. Video editors that have ready-made templates will come in handy when you want to create a video quickly.

Ready-made templates give a guide to a beginner video editor to create professional-looking videos.

Tutorials and Supports

The best video editors for beginners are user-friendly, and they provide free tutorials to guide new users on their video editing journey. Some video editing software targets digital marketers and video content creators, so they release tutorial videos every week to help them improve their skills.

Are you a creator, influencer, or marketer, and you need to join the trend of creating video content that converts. Check out the list to know which free video editing software best suits your niche.

These are beginner-friendly video editing software that you can use to create professional-looking video content. Watch tutorials and get to work. The more videos you edit, the better you get at it.

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