Updated 2024 Approved The Visual Advantage How to Use Aspect Ratios to Boost Your Social Media Presence

Updated 2024 Approved The Visual Advantage How to Use Aspect Ratios to Boost Your Social Media Presence

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The Visual Advantage: How to Use Aspect Ratios to Boost Your Social Media Presence

An Up-to-date Guide to Social Media Aspect Ratio

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These days, people are relying on social media to grab the attention of their audience but this is not possible without the correct creation of the videos. That’s how we will start on talking about Social Media Aspect Ratio.

In this article

01 [Which Platform Do You Want to Optimize Your Video For? Will It Be YouTube, Facebook or Instagram?](#Part 1)

02 [Why is It Important to Get Social Media Video Sizes Right?](#Part 2)

03 [What Aspect Ratio Should Be Selected for Different Application Scenario?](#Part 3)

04 [5 Tips for Creating Better Vertical Videos for Social Media](#Part 4)

Part 1 Which Platform Do You Want to Optimize Your Video For? Will It Be YouTube, Facebook or Instagram?

Videos have become the great tool nowadays in order to get your brand’s conversion higher. The reason behind this is people feel more connected and engaged in the videos rather than text content. Moreover, it is more important to know that videos get about 135% more reach on Facebook and Instagram. On Twitter these video contents get 6 times more retweeted. However, specs and Social Media Aspect Ratio get a constant change. So, it is important to keep changing the sizes and video aspects as per the demands. No matter the videos are on YouTube, Facebook or Instagram, if they will not stand out on all the guidelines then they will lose the reach.

different social media platforms

Part 2 Why is It Important to Get Social Media Video Sizes Right?

When you are creating video content to promote your brand, then it becomes necessary that you manage the things to be right. There are so many things that needed to be considered and here are some of them:

You will need to make sure that the images and the videos you are using do not have pixilation issues. It may cause them look awkwardly stretching.

If the size of the images and videos will not be correct then it can cut down some or important message that you want to convey.

Being familiar with the correct size of videos and images makes you capable of uploading them on any social media channel. This can help boost the engagement of the audience.

Correct sizing can also help you at the long run as this makes you ready for any network on which you will need to post the images and videos.

Part 3 What Aspect Ratio Should Be Selected for Different Application Scenario?

It is vital to select the best aspect ratio for social mediaplatforms to make the videos get a more reach and engagement. Here are the some important factors that are essential to select for different applications:

01Instagram

Instagram videos get a special reach so it is worth to say that these videos are a must invest.

Recommended size: The most recommended sizes of Instagram videos are 1080 by 1080p and 1080 by 1920 p.

Minimum width: The minimum width must be around 600 by 600p.

Supported aspect ratios: You can upload videos of aspect ratios from 16:9 to 9:16.

Recommended specs: The videos must be in MOV or MP4 format. The maximum and minimum file sizes are 4 GB and 30 MB respectively. Also your video must not exceed 60 seconds in length and the frame rate should be 30fps.

instagram video specs

02Facebook

Videos on Facebook appear in several formats. All the formats do have almost similar requirements but at some times it may vary.

Recommended size: The most recommended size for posting videos on Facebook is 1280 by 720p. You can post feed videos, in-stream ad videos, etc. in the recommended size. Carousel videos are posted in the size of 1080 by 1080p.

Minimum width: It must be minimum 600p.

Supported aspect ratios: Here you can post your video of aspect ratio varying from 4:5, 2:3, 9:16 and 1:1.

Recommended specs: The file size on Facebook should not exceed 4GB. The formats that can be used are MOV and MP4 with the frame rate of 30fps. Also the length of videos should be maximum 240 minutes or less.

Facebook video specs

03YouTube

YouTube is a larger platform than Facebook and Instagram. This is the reason it allows a number of video sizes to upload in.

Recommended size: The most recommended size to upload videos on YouTube is 1920 by 1080p but it also allows uploading videos in 2560 by 1440p and 3840 by 2160p.

Minimum width: YouTube allows a minimum width of 426 by 240p.

Supported aspect ratios: On YouTube the supported aspect ratios are 16:9 and 4:3.

Recommended specs: The maximum length of the video must be 12 hours long and the file size must not exceed 128 GB. The formats that can be used are MOV, MP4, AVI, MPEG4, FLV, etc.

YouTube video specs

04LinkedIn

Recommended size: The most recommended size for LinkedIn videos is 1920 by 1080p.

Minimum width: The minimum width accepted for LinkedIn videos is 360p.

Recommended specs: The maximum length of LinkedIn videos must be less than 10 minutes. The file size should not exceed 5 GB with a maximum frame rate of 60fps.

Linkedin video specs

05Snapchat

Recommended size: You should upload videos on Snapchat having a size of 1080 by 1920p. This is recommended for all the video types that are being uploaded on Snapchat.

Supported aspect ratios: Snapchat supports aspect ratios of 9:16 and 16:9.

Recommended specs: For video ads the maximum file size should be 32 MB and for regular videos, the size could be increased to 1GB. The file formats that are accepted include MOV, MP4 or encoded.

snapchat video specs

06Twitter

Twitter allows horizontal and vertical videos. Here are the required assets for them:

Recommended size: recommended size for vertical videos is 1200 by 1900p and for horizontal videos, this becomes 1280 by 1024p.

Minimum width: It must be 32 by 32 pixels.

Supported aspect ratios: Twitter supports aspect ratio ranging from 1:2.39 to 2.39:1.

Recommended specs: Maximum length of the videos should be 140 seconds. The file size should be less than 512 MB with a frame rate of 40fps.

Twitter videos specs

07Pinterest

Recommended size: The sizes for square videos are recommended to be 600 by 600p and for vertical; it should be 600 by 900p.

Minimum width: It should be not more than 240p.

Supported aspect ratios: Pinterest supports aspect ratios of 1:1 in square mode and 9:16 in vertical modes.

Recommended specs: The file formats to be added are MOV and MP4 with a frame rate of 25fps. The maximum length and file size can be 30 minutes and 2 GB respectively.

Pinterest video specs

08TikTok

TikTok made the creation and editing of videos easy. On this platform you can also easily share your created videos.

Recommended size: The recommended size of the TikTok videos is 1080 by 1920p.

Minimum width: It must be 540 by 960 or 960 by 540 pixels approximately.

Supported aspect ratios: TikTok supports the aspect ratio of 9:16, 16:9 and 1:1.

Recommended specs: The recommended file formats are MOV and MP4 with a maximum file size of 500 MB. The maximum length of the videos could be 60 seconds but it is recommended to keep it 15 seconds.

TikTok video specs

Part 4 5 Tips for Creating Better Vertical Videos for Social Media

Days are gone when vertical video were said to be shameful content. These days vertical videos are widely used and they also have a market on social media. But before you are creating these videos vertically, you need to be very careful about the things. Here are some tips that can make your vertical videos even better:

Aspect ratios: The Aspect ratio for social mediaplays a major role in the success of the videos. This is the reason why aspect ratios are must to understand. As far as vertical videos are concerned it can be said that the aspect ratio can be anything just greater than 1:The most recommended aspect ratio for vertical video is 9:16 as it covers the whole screen and also it is more immersive.

Stay closer to the subjects: When you are shooting your videos in a vertical frame then it can make easier for you to stay closer to your subjects. As people will be scrolling through the application then your video will be at the center. Sometimes, these videos are cut awkwardly. If you shoot the video properly then you can keep yourself away from such issues.

Grab the attention: users on social media spend no time to switch to another content or other version of the particular content. This is why it becomes so important to catch the attention of your viewers immediately. Try to keep the first couple of moments exceptionally engaging. This will boost the attention of the audience and also make them stay on your video.

Rule of third can benefit you: If you are wishing to follow this rule then it is important to know the reason behind this rule. This rule means that you should not keep the subject or object directly in front of the frame. This can look ugly and will not suit every time. Instead of this, you can make the use of imaginary vertical and horizontal lines to create better and interesting composition. This will make you frame divided into thirds. Your subject can be placed on these lines or in between the lines where they are meeting. You can get the feature of using the grid as a guide in most of the cameras and phones.

Using the tools: In order To grab the viewer’s attention it is essential that you are using the right tools. No matter of the kind of the video you are creating you can use the latest tools from wondershare. Wondershare Filmora Video Editor is the two tools that are highly in demand these days due to their exceptional features. Here are some of them:

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

**Filmora:**This is a fun to use tool that has so many exceptionally amazing features. It simplifies its features so that you can save your effort and time. It is completely efficient so you can create videos effortlessly and with breakthrough. You may also get creative titles, filters, transitions, etc. Color grading and speed control also make the tool worth using. You can enjoy other features like social import, tilt shifting, audio mixer, screen recording, auto crop and much more.

**Filmora pro:**This one is for the professional personthat is not completely easy to use but you can enjoy the latest and advanced features. Being highly customizable this gives you several features through which you can get a better control on your videos.

Key Takeaways from This Episode

In the present scenario there is no such person who is unaware of importance of social media. Social media platforms are widely used for various purposes and one of them is marketing the brands and products.

Apart from the text content, video content is liked by the users and customers more. This is the reason why marketers go for visual content. Also it is essential to have a special focus on all the important aspects of making a video.

Various things of making a perfect video include of dimensions, sizes, quality of the visualization and aspect ratios. It is important to know that Social media video aspect ratiosmay vary from different platforms. You can use latest tools to make your videos more interesting and engaging.

Try It Free Try It Free

These days, people are relying on social media to grab the attention of their audience but this is not possible without the correct creation of the videos. That’s how we will start on talking about Social Media Aspect Ratio.

In this article

01 [Which Platform Do You Want to Optimize Your Video For? Will It Be YouTube, Facebook or Instagram?](#Part 1)

02 [Why is It Important to Get Social Media Video Sizes Right?](#Part 2)

03 [What Aspect Ratio Should Be Selected for Different Application Scenario?](#Part 3)

04 [5 Tips for Creating Better Vertical Videos for Social Media](#Part 4)

Part 1 Which Platform Do You Want to Optimize Your Video For? Will It Be YouTube, Facebook or Instagram?

Videos have become the great tool nowadays in order to get your brand’s conversion higher. The reason behind this is people feel more connected and engaged in the videos rather than text content. Moreover, it is more important to know that videos get about 135% more reach on Facebook and Instagram. On Twitter these video contents get 6 times more retweeted. However, specs and Social Media Aspect Ratio get a constant change. So, it is important to keep changing the sizes and video aspects as per the demands. No matter the videos are on YouTube, Facebook or Instagram, if they will not stand out on all the guidelines then they will lose the reach.

different social media platforms

Part 2 Why is It Important to Get Social Media Video Sizes Right?

When you are creating video content to promote your brand, then it becomes necessary that you manage the things to be right. There are so many things that needed to be considered and here are some of them:

You will need to make sure that the images and the videos you are using do not have pixilation issues. It may cause them look awkwardly stretching.

If the size of the images and videos will not be correct then it can cut down some or important message that you want to convey.

Being familiar with the correct size of videos and images makes you capable of uploading them on any social media channel. This can help boost the engagement of the audience.

Correct sizing can also help you at the long run as this makes you ready for any network on which you will need to post the images and videos.

Part 3 What Aspect Ratio Should Be Selected for Different Application Scenario?

It is vital to select the best aspect ratio for social mediaplatforms to make the videos get a more reach and engagement. Here are the some important factors that are essential to select for different applications:

01Instagram

Instagram videos get a special reach so it is worth to say that these videos are a must invest.

Recommended size: The most recommended sizes of Instagram videos are 1080 by 1080p and 1080 by 1920 p.

Minimum width: The minimum width must be around 600 by 600p.

Supported aspect ratios: You can upload videos of aspect ratios from 16:9 to 9:16.

Recommended specs: The videos must be in MOV or MP4 format. The maximum and minimum file sizes are 4 GB and 30 MB respectively. Also your video must not exceed 60 seconds in length and the frame rate should be 30fps.

instagram video specs

02Facebook

Videos on Facebook appear in several formats. All the formats do have almost similar requirements but at some times it may vary.

Recommended size: The most recommended size for posting videos on Facebook is 1280 by 720p. You can post feed videos, in-stream ad videos, etc. in the recommended size. Carousel videos are posted in the size of 1080 by 1080p.

Minimum width: It must be minimum 600p.

Supported aspect ratios: Here you can post your video of aspect ratio varying from 4:5, 2:3, 9:16 and 1:1.

Recommended specs: The file size on Facebook should not exceed 4GB. The formats that can be used are MOV and MP4 with the frame rate of 30fps. Also the length of videos should be maximum 240 minutes or less.

Facebook video specs

03YouTube

YouTube is a larger platform than Facebook and Instagram. This is the reason it allows a number of video sizes to upload in.

Recommended size: The most recommended size to upload videos on YouTube is 1920 by 1080p but it also allows uploading videos in 2560 by 1440p and 3840 by 2160p.

Minimum width: YouTube allows a minimum width of 426 by 240p.

Supported aspect ratios: On YouTube the supported aspect ratios are 16:9 and 4:3.

Recommended specs: The maximum length of the video must be 12 hours long and the file size must not exceed 128 GB. The formats that can be used are MOV, MP4, AVI, MPEG4, FLV, etc.

YouTube video specs

04LinkedIn

Recommended size: The most recommended size for LinkedIn videos is 1920 by 1080p.

Minimum width: The minimum width accepted for LinkedIn videos is 360p.

Recommended specs: The maximum length of LinkedIn videos must be less than 10 minutes. The file size should not exceed 5 GB with a maximum frame rate of 60fps.

Linkedin video specs

05Snapchat

Recommended size: You should upload videos on Snapchat having a size of 1080 by 1920p. This is recommended for all the video types that are being uploaded on Snapchat.

Supported aspect ratios: Snapchat supports aspect ratios of 9:16 and 16:9.

Recommended specs: For video ads the maximum file size should be 32 MB and for regular videos, the size could be increased to 1GB. The file formats that are accepted include MOV, MP4 or encoded.

snapchat video specs

06Twitter

Twitter allows horizontal and vertical videos. Here are the required assets for them:

Recommended size: recommended size for vertical videos is 1200 by 1900p and for horizontal videos, this becomes 1280 by 1024p.

Minimum width: It must be 32 by 32 pixels.

Supported aspect ratios: Twitter supports aspect ratio ranging from 1:2.39 to 2.39:1.

Recommended specs: Maximum length of the videos should be 140 seconds. The file size should be less than 512 MB with a frame rate of 40fps.

Twitter videos specs

07Pinterest

Recommended size: The sizes for square videos are recommended to be 600 by 600p and for vertical; it should be 600 by 900p.

Minimum width: It should be not more than 240p.

Supported aspect ratios: Pinterest supports aspect ratios of 1:1 in square mode and 9:16 in vertical modes.

Recommended specs: The file formats to be added are MOV and MP4 with a frame rate of 25fps. The maximum length and file size can be 30 minutes and 2 GB respectively.

Pinterest video specs

08TikTok

TikTok made the creation and editing of videos easy. On this platform you can also easily share your created videos.

Recommended size: The recommended size of the TikTok videos is 1080 by 1920p.

Minimum width: It must be 540 by 960 or 960 by 540 pixels approximately.

Supported aspect ratios: TikTok supports the aspect ratio of 9:16, 16:9 and 1:1.

Recommended specs: The recommended file formats are MOV and MP4 with a maximum file size of 500 MB. The maximum length of the videos could be 60 seconds but it is recommended to keep it 15 seconds.

TikTok video specs

Part 4 5 Tips for Creating Better Vertical Videos for Social Media

Days are gone when vertical video were said to be shameful content. These days vertical videos are widely used and they also have a market on social media. But before you are creating these videos vertically, you need to be very careful about the things. Here are some tips that can make your vertical videos even better:

Aspect ratios: The Aspect ratio for social mediaplays a major role in the success of the videos. This is the reason why aspect ratios are must to understand. As far as vertical videos are concerned it can be said that the aspect ratio can be anything just greater than 1:The most recommended aspect ratio for vertical video is 9:16 as it covers the whole screen and also it is more immersive.

Stay closer to the subjects: When you are shooting your videos in a vertical frame then it can make easier for you to stay closer to your subjects. As people will be scrolling through the application then your video will be at the center. Sometimes, these videos are cut awkwardly. If you shoot the video properly then you can keep yourself away from such issues.

Grab the attention: users on social media spend no time to switch to another content or other version of the particular content. This is why it becomes so important to catch the attention of your viewers immediately. Try to keep the first couple of moments exceptionally engaging. This will boost the attention of the audience and also make them stay on your video.

Rule of third can benefit you: If you are wishing to follow this rule then it is important to know the reason behind this rule. This rule means that you should not keep the subject or object directly in front of the frame. This can look ugly and will not suit every time. Instead of this, you can make the use of imaginary vertical and horizontal lines to create better and interesting composition. This will make you frame divided into thirds. Your subject can be placed on these lines or in between the lines where they are meeting. You can get the feature of using the grid as a guide in most of the cameras and phones.

Using the tools: In order To grab the viewer’s attention it is essential that you are using the right tools. No matter of the kind of the video you are creating you can use the latest tools from wondershare. Wondershare Filmora Video Editor is the two tools that are highly in demand these days due to their exceptional features. Here are some of them:

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

**Filmora:**This is a fun to use tool that has so many exceptionally amazing features. It simplifies its features so that you can save your effort and time. It is completely efficient so you can create videos effortlessly and with breakthrough. You may also get creative titles, filters, transitions, etc. Color grading and speed control also make the tool worth using. You can enjoy other features like social import, tilt shifting, audio mixer, screen recording, auto crop and much more.

**Filmora pro:**This one is for the professional personthat is not completely easy to use but you can enjoy the latest and advanced features. Being highly customizable this gives you several features through which you can get a better control on your videos.

Key Takeaways from This Episode

In the present scenario there is no such person who is unaware of importance of social media. Social media platforms are widely used for various purposes and one of them is marketing the brands and products.

Apart from the text content, video content is liked by the users and customers more. This is the reason why marketers go for visual content. Also it is essential to have a special focus on all the important aspects of making a video.

Various things of making a perfect video include of dimensions, sizes, quality of the visualization and aspect ratios. It is important to know that Social media video aspect ratiosmay vary from different platforms. You can use latest tools to make your videos more interesting and engaging.

Try It Free Try It Free

These days, people are relying on social media to grab the attention of their audience but this is not possible without the correct creation of the videos. That’s how we will start on talking about Social Media Aspect Ratio.

In this article

01 [Which Platform Do You Want to Optimize Your Video For? Will It Be YouTube, Facebook or Instagram?](#Part 1)

02 [Why is It Important to Get Social Media Video Sizes Right?](#Part 2)

03 [What Aspect Ratio Should Be Selected for Different Application Scenario?](#Part 3)

04 [5 Tips for Creating Better Vertical Videos for Social Media](#Part 4)

Part 1 Which Platform Do You Want to Optimize Your Video For? Will It Be YouTube, Facebook or Instagram?

Videos have become the great tool nowadays in order to get your brand’s conversion higher. The reason behind this is people feel more connected and engaged in the videos rather than text content. Moreover, it is more important to know that videos get about 135% more reach on Facebook and Instagram. On Twitter these video contents get 6 times more retweeted. However, specs and Social Media Aspect Ratio get a constant change. So, it is important to keep changing the sizes and video aspects as per the demands. No matter the videos are on YouTube, Facebook or Instagram, if they will not stand out on all the guidelines then they will lose the reach.

different social media platforms

Part 2 Why is It Important to Get Social Media Video Sizes Right?

When you are creating video content to promote your brand, then it becomes necessary that you manage the things to be right. There are so many things that needed to be considered and here are some of them:

You will need to make sure that the images and the videos you are using do not have pixilation issues. It may cause them look awkwardly stretching.

If the size of the images and videos will not be correct then it can cut down some or important message that you want to convey.

Being familiar with the correct size of videos and images makes you capable of uploading them on any social media channel. This can help boost the engagement of the audience.

Correct sizing can also help you at the long run as this makes you ready for any network on which you will need to post the images and videos.

Part 3 What Aspect Ratio Should Be Selected for Different Application Scenario?

It is vital to select the best aspect ratio for social mediaplatforms to make the videos get a more reach and engagement. Here are the some important factors that are essential to select for different applications:

01Instagram

Instagram videos get a special reach so it is worth to say that these videos are a must invest.

Recommended size: The most recommended sizes of Instagram videos are 1080 by 1080p and 1080 by 1920 p.

Minimum width: The minimum width must be around 600 by 600p.

Supported aspect ratios: You can upload videos of aspect ratios from 16:9 to 9:16.

Recommended specs: The videos must be in MOV or MP4 format. The maximum and minimum file sizes are 4 GB and 30 MB respectively. Also your video must not exceed 60 seconds in length and the frame rate should be 30fps.

instagram video specs

02Facebook

Videos on Facebook appear in several formats. All the formats do have almost similar requirements but at some times it may vary.

Recommended size: The most recommended size for posting videos on Facebook is 1280 by 720p. You can post feed videos, in-stream ad videos, etc. in the recommended size. Carousel videos are posted in the size of 1080 by 1080p.

Minimum width: It must be minimum 600p.

Supported aspect ratios: Here you can post your video of aspect ratio varying from 4:5, 2:3, 9:16 and 1:1.

Recommended specs: The file size on Facebook should not exceed 4GB. The formats that can be used are MOV and MP4 with the frame rate of 30fps. Also the length of videos should be maximum 240 minutes or less.

Facebook video specs

03YouTube

YouTube is a larger platform than Facebook and Instagram. This is the reason it allows a number of video sizes to upload in.

Recommended size: The most recommended size to upload videos on YouTube is 1920 by 1080p but it also allows uploading videos in 2560 by 1440p and 3840 by 2160p.

Minimum width: YouTube allows a minimum width of 426 by 240p.

Supported aspect ratios: On YouTube the supported aspect ratios are 16:9 and 4:3.

Recommended specs: The maximum length of the video must be 12 hours long and the file size must not exceed 128 GB. The formats that can be used are MOV, MP4, AVI, MPEG4, FLV, etc.

YouTube video specs

04LinkedIn

Recommended size: The most recommended size for LinkedIn videos is 1920 by 1080p.

Minimum width: The minimum width accepted for LinkedIn videos is 360p.

Recommended specs: The maximum length of LinkedIn videos must be less than 10 minutes. The file size should not exceed 5 GB with a maximum frame rate of 60fps.

Linkedin video specs

05Snapchat

Recommended size: You should upload videos on Snapchat having a size of 1080 by 1920p. This is recommended for all the video types that are being uploaded on Snapchat.

Supported aspect ratios: Snapchat supports aspect ratios of 9:16 and 16:9.

Recommended specs: For video ads the maximum file size should be 32 MB and for regular videos, the size could be increased to 1GB. The file formats that are accepted include MOV, MP4 or encoded.

snapchat video specs

06Twitter

Twitter allows horizontal and vertical videos. Here are the required assets for them:

Recommended size: recommended size for vertical videos is 1200 by 1900p and for horizontal videos, this becomes 1280 by 1024p.

Minimum width: It must be 32 by 32 pixels.

Supported aspect ratios: Twitter supports aspect ratio ranging from 1:2.39 to 2.39:1.

Recommended specs: Maximum length of the videos should be 140 seconds. The file size should be less than 512 MB with a frame rate of 40fps.

Twitter videos specs

07Pinterest

Recommended size: The sizes for square videos are recommended to be 600 by 600p and for vertical; it should be 600 by 900p.

Minimum width: It should be not more than 240p.

Supported aspect ratios: Pinterest supports aspect ratios of 1:1 in square mode and 9:16 in vertical modes.

Recommended specs: The file formats to be added are MOV and MP4 with a frame rate of 25fps. The maximum length and file size can be 30 minutes and 2 GB respectively.

Pinterest video specs

08TikTok

TikTok made the creation and editing of videos easy. On this platform you can also easily share your created videos.

Recommended size: The recommended size of the TikTok videos is 1080 by 1920p.

Minimum width: It must be 540 by 960 or 960 by 540 pixels approximately.

Supported aspect ratios: TikTok supports the aspect ratio of 9:16, 16:9 and 1:1.

Recommended specs: The recommended file formats are MOV and MP4 with a maximum file size of 500 MB. The maximum length of the videos could be 60 seconds but it is recommended to keep it 15 seconds.

TikTok video specs

Part 4 5 Tips for Creating Better Vertical Videos for Social Media

Days are gone when vertical video were said to be shameful content. These days vertical videos are widely used and they also have a market on social media. But before you are creating these videos vertically, you need to be very careful about the things. Here are some tips that can make your vertical videos even better:

Aspect ratios: The Aspect ratio for social mediaplays a major role in the success of the videos. This is the reason why aspect ratios are must to understand. As far as vertical videos are concerned it can be said that the aspect ratio can be anything just greater than 1:The most recommended aspect ratio for vertical video is 9:16 as it covers the whole screen and also it is more immersive.

Stay closer to the subjects: When you are shooting your videos in a vertical frame then it can make easier for you to stay closer to your subjects. As people will be scrolling through the application then your video will be at the center. Sometimes, these videos are cut awkwardly. If you shoot the video properly then you can keep yourself away from such issues.

Grab the attention: users on social media spend no time to switch to another content or other version of the particular content. This is why it becomes so important to catch the attention of your viewers immediately. Try to keep the first couple of moments exceptionally engaging. This will boost the attention of the audience and also make them stay on your video.

Rule of third can benefit you: If you are wishing to follow this rule then it is important to know the reason behind this rule. This rule means that you should not keep the subject or object directly in front of the frame. This can look ugly and will not suit every time. Instead of this, you can make the use of imaginary vertical and horizontal lines to create better and interesting composition. This will make you frame divided into thirds. Your subject can be placed on these lines or in between the lines where they are meeting. You can get the feature of using the grid as a guide in most of the cameras and phones.

Using the tools: In order To grab the viewer’s attention it is essential that you are using the right tools. No matter of the kind of the video you are creating you can use the latest tools from wondershare. Wondershare Filmora Video Editor is the two tools that are highly in demand these days due to their exceptional features. Here are some of them:

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

**Filmora:**This is a fun to use tool that has so many exceptionally amazing features. It simplifies its features so that you can save your effort and time. It is completely efficient so you can create videos effortlessly and with breakthrough. You may also get creative titles, filters, transitions, etc. Color grading and speed control also make the tool worth using. You can enjoy other features like social import, tilt shifting, audio mixer, screen recording, auto crop and much more.

**Filmora pro:**This one is for the professional personthat is not completely easy to use but you can enjoy the latest and advanced features. Being highly customizable this gives you several features through which you can get a better control on your videos.

Key Takeaways from This Episode

In the present scenario there is no such person who is unaware of importance of social media. Social media platforms are widely used for various purposes and one of them is marketing the brands and products.

Apart from the text content, video content is liked by the users and customers more. This is the reason why marketers go for visual content. Also it is essential to have a special focus on all the important aspects of making a video.

Various things of making a perfect video include of dimensions, sizes, quality of the visualization and aspect ratios. It is important to know that Social media video aspect ratiosmay vary from different platforms. You can use latest tools to make your videos more interesting and engaging.

Try It Free Try It Free

These days, people are relying on social media to grab the attention of their audience but this is not possible without the correct creation of the videos. That’s how we will start on talking about Social Media Aspect Ratio.

In this article

01 [Which Platform Do You Want to Optimize Your Video For? Will It Be YouTube, Facebook or Instagram?](#Part 1)

02 [Why is It Important to Get Social Media Video Sizes Right?](#Part 2)

03 [What Aspect Ratio Should Be Selected for Different Application Scenario?](#Part 3)

04 [5 Tips for Creating Better Vertical Videos for Social Media](#Part 4)

Part 1 Which Platform Do You Want to Optimize Your Video For? Will It Be YouTube, Facebook or Instagram?

Videos have become the great tool nowadays in order to get your brand’s conversion higher. The reason behind this is people feel more connected and engaged in the videos rather than text content. Moreover, it is more important to know that videos get about 135% more reach on Facebook and Instagram. On Twitter these video contents get 6 times more retweeted. However, specs and Social Media Aspect Ratio get a constant change. So, it is important to keep changing the sizes and video aspects as per the demands. No matter the videos are on YouTube, Facebook or Instagram, if they will not stand out on all the guidelines then they will lose the reach.

different social media platforms

Part 2 Why is It Important to Get Social Media Video Sizes Right?

When you are creating video content to promote your brand, then it becomes necessary that you manage the things to be right. There are so many things that needed to be considered and here are some of them:

You will need to make sure that the images and the videos you are using do not have pixilation issues. It may cause them look awkwardly stretching.

If the size of the images and videos will not be correct then it can cut down some or important message that you want to convey.

Being familiar with the correct size of videos and images makes you capable of uploading them on any social media channel. This can help boost the engagement of the audience.

Correct sizing can also help you at the long run as this makes you ready for any network on which you will need to post the images and videos.

Part 3 What Aspect Ratio Should Be Selected for Different Application Scenario?

It is vital to select the best aspect ratio for social mediaplatforms to make the videos get a more reach and engagement. Here are the some important factors that are essential to select for different applications:

01Instagram

Instagram videos get a special reach so it is worth to say that these videos are a must invest.

Recommended size: The most recommended sizes of Instagram videos are 1080 by 1080p and 1080 by 1920 p.

Minimum width: The minimum width must be around 600 by 600p.

Supported aspect ratios: You can upload videos of aspect ratios from 16:9 to 9:16.

Recommended specs: The videos must be in MOV or MP4 format. The maximum and minimum file sizes are 4 GB and 30 MB respectively. Also your video must not exceed 60 seconds in length and the frame rate should be 30fps.

instagram video specs

02Facebook

Videos on Facebook appear in several formats. All the formats do have almost similar requirements but at some times it may vary.

Recommended size: The most recommended size for posting videos on Facebook is 1280 by 720p. You can post feed videos, in-stream ad videos, etc. in the recommended size. Carousel videos are posted in the size of 1080 by 1080p.

Minimum width: It must be minimum 600p.

Supported aspect ratios: Here you can post your video of aspect ratio varying from 4:5, 2:3, 9:16 and 1:1.

Recommended specs: The file size on Facebook should not exceed 4GB. The formats that can be used are MOV and MP4 with the frame rate of 30fps. Also the length of videos should be maximum 240 minutes or less.

Facebook video specs

03YouTube

YouTube is a larger platform than Facebook and Instagram. This is the reason it allows a number of video sizes to upload in.

Recommended size: The most recommended size to upload videos on YouTube is 1920 by 1080p but it also allows uploading videos in 2560 by 1440p and 3840 by 2160p.

Minimum width: YouTube allows a minimum width of 426 by 240p.

Supported aspect ratios: On YouTube the supported aspect ratios are 16:9 and 4:3.

Recommended specs: The maximum length of the video must be 12 hours long and the file size must not exceed 128 GB. The formats that can be used are MOV, MP4, AVI, MPEG4, FLV, etc.

YouTube video specs

04LinkedIn

Recommended size: The most recommended size for LinkedIn videos is 1920 by 1080p.

Minimum width: The minimum width accepted for LinkedIn videos is 360p.

Recommended specs: The maximum length of LinkedIn videos must be less than 10 minutes. The file size should not exceed 5 GB with a maximum frame rate of 60fps.

Linkedin video specs

05Snapchat

Recommended size: You should upload videos on Snapchat having a size of 1080 by 1920p. This is recommended for all the video types that are being uploaded on Snapchat.

Supported aspect ratios: Snapchat supports aspect ratios of 9:16 and 16:9.

Recommended specs: For video ads the maximum file size should be 32 MB and for regular videos, the size could be increased to 1GB. The file formats that are accepted include MOV, MP4 or encoded.

snapchat video specs

06Twitter

Twitter allows horizontal and vertical videos. Here are the required assets for them:

Recommended size: recommended size for vertical videos is 1200 by 1900p and for horizontal videos, this becomes 1280 by 1024p.

Minimum width: It must be 32 by 32 pixels.

Supported aspect ratios: Twitter supports aspect ratio ranging from 1:2.39 to 2.39:1.

Recommended specs: Maximum length of the videos should be 140 seconds. The file size should be less than 512 MB with a frame rate of 40fps.

Twitter videos specs

07Pinterest

Recommended size: The sizes for square videos are recommended to be 600 by 600p and for vertical; it should be 600 by 900p.

Minimum width: It should be not more than 240p.

Supported aspect ratios: Pinterest supports aspect ratios of 1:1 in square mode and 9:16 in vertical modes.

Recommended specs: The file formats to be added are MOV and MP4 with a frame rate of 25fps. The maximum length and file size can be 30 minutes and 2 GB respectively.

Pinterest video specs

08TikTok

TikTok made the creation and editing of videos easy. On this platform you can also easily share your created videos.

Recommended size: The recommended size of the TikTok videos is 1080 by 1920p.

Minimum width: It must be 540 by 960 or 960 by 540 pixels approximately.

Supported aspect ratios: TikTok supports the aspect ratio of 9:16, 16:9 and 1:1.

Recommended specs: The recommended file formats are MOV and MP4 with a maximum file size of 500 MB. The maximum length of the videos could be 60 seconds but it is recommended to keep it 15 seconds.

TikTok video specs

Part 4 5 Tips for Creating Better Vertical Videos for Social Media

Days are gone when vertical video were said to be shameful content. These days vertical videos are widely used and they also have a market on social media. But before you are creating these videos vertically, you need to be very careful about the things. Here are some tips that can make your vertical videos even better:

Aspect ratios: The Aspect ratio for social mediaplays a major role in the success of the videos. This is the reason why aspect ratios are must to understand. As far as vertical videos are concerned it can be said that the aspect ratio can be anything just greater than 1:The most recommended aspect ratio for vertical video is 9:16 as it covers the whole screen and also it is more immersive.

Stay closer to the subjects: When you are shooting your videos in a vertical frame then it can make easier for you to stay closer to your subjects. As people will be scrolling through the application then your video will be at the center. Sometimes, these videos are cut awkwardly. If you shoot the video properly then you can keep yourself away from such issues.

Grab the attention: users on social media spend no time to switch to another content or other version of the particular content. This is why it becomes so important to catch the attention of your viewers immediately. Try to keep the first couple of moments exceptionally engaging. This will boost the attention of the audience and also make them stay on your video.

Rule of third can benefit you: If you are wishing to follow this rule then it is important to know the reason behind this rule. This rule means that you should not keep the subject or object directly in front of the frame. This can look ugly and will not suit every time. Instead of this, you can make the use of imaginary vertical and horizontal lines to create better and interesting composition. This will make you frame divided into thirds. Your subject can be placed on these lines or in between the lines where they are meeting. You can get the feature of using the grid as a guide in most of the cameras and phones.

Using the tools: In order To grab the viewer’s attention it is essential that you are using the right tools. No matter of the kind of the video you are creating you can use the latest tools from wondershare. Wondershare Filmora Video Editor is the two tools that are highly in demand these days due to their exceptional features. Here are some of them:

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

**Filmora:**This is a fun to use tool that has so many exceptionally amazing features. It simplifies its features so that you can save your effort and time. It is completely efficient so you can create videos effortlessly and with breakthrough. You may also get creative titles, filters, transitions, etc. Color grading and speed control also make the tool worth using. You can enjoy other features like social import, tilt shifting, audio mixer, screen recording, auto crop and much more.

**Filmora pro:**This one is for the professional personthat is not completely easy to use but you can enjoy the latest and advanced features. Being highly customizable this gives you several features through which you can get a better control on your videos.

Key Takeaways from This Episode

In the present scenario there is no such person who is unaware of importance of social media. Social media platforms are widely used for various purposes and one of them is marketing the brands and products.

Apart from the text content, video content is liked by the users and customers more. This is the reason why marketers go for visual content. Also it is essential to have a special focus on all the important aspects of making a video.

Various things of making a perfect video include of dimensions, sizes, quality of the visualization and aspect ratios. It is important to know that Social media video aspect ratiosmay vary from different platforms. You can use latest tools to make your videos more interesting and engaging.

The Complete Guide to Selecting the Ideal Aiff Converter

Your Most Essential Guide Towards Picking Best Aiff Converter

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

“I need to convert some general audio files to AIFF, do you have any recommendations?”

We do, in fact, have some recommendations for you! The AIFF file format, while generally obscure, is accepted by most general audio converters! So, we didn’t have any problem finding some that you can use to AIFF converter!

In this article

01 [What’s So Good About AIFF?](#Part 1)

02 [How to Convert M4A to AIFF Free and Easily](#Part 2)

03 [What Makes AIFF Converter the Best Free Online Tool for Mac Users?](#Part 3)

Part 1 What’s So Good About AIFF?

But okay, what’s the deal with AIFF? Is it really all that good? And, if it is, why? For the first part of this article, we’ve prepared a short overview on the AIFF file format You can skip ahead though if you’d prefer to see the tutorial on AIFF Converters or our list of recommendations.

01What’s AIFF?

AIFF, also called the Audio Interchange File Format, is an audio file format that was popularized in 1988. It was based on the Electronic Arts Interchange File Format and is probably most familiar for Mac users. It’s accepted by most media players, including Apple Music and the Apple QuickTime Player.

Why? Well, it all has to do with the loss of quality. AIFF files are notable because they are uncompressed — leading to an inarguably better sound. That makes it popular with content creators, who want to provide the best possible listening experience to their audience. The caveat to this, of course, is that its uncompressed state means that it takes up a lot more space on one’s disk drive. But, many people would be willing to give that up in exchange for the enhanced sound.

Part 2 How to Convert M4A to AIFF Free and Easily

For this next section, we’ll be teaching you how to convert M4A to AIFF with an online AIFF converter. The benefit of using an online converter like the one we’ll be showing you how to use is that it is usually FREE and very efficient. This makes it a perfect solution for those who are just looking to convert to or from AIFF occasionally and thus has no need for a more permanent solution.

01Step 1: Launch Online AIFF Converter & Upload Files

The first thing that you have to do is open up the online AIFF Converter that you want to use. For our example, we’ve chosen FreeConvert, but there are plenty of other ones out there for you to choose from

Once you’re on-site, make use of the upload options to prepare your file to be converted. In this case, we uploaded an MP3 file, but it will work for M4A to AIFF just as well (along with other file formats.)

Open Online AIFF Converter and Upload File

02Step 2: Convert to ‘AIFF’

Once the file that you want to convert has finished uploading, confirm that the output file format has been set to “AIFF”.

Set Output Format to AIFF

03Step 3: Play with Advanced Settings

This is optional, but if you want, you can adjust certain audio parameters by taking advantage of the ‘Advanced Settings’ option

Advanced Settings Option

04Step 4: Convert M4A to AIFF

Now it’s time to finally convert In this case, that is as easy as selecting the ‘Convert to AIFF’ button.

Start M4A to AIFF Conversion

05Step 5: Download AIFF

When the conversion has been completed, click the ‘Download AIFF’ to finish up and save the converted AIFF file to your computer.

Download AIFF Option

Part 3 What Makes AIFF Converter the Best Free Online Tool for Mac Users?

For this next part, we’ll be demonstrating an AIFF Converter that can be downloaded and used by Mac users. And then we’ll be following it up with a long list of all the best AIFF Converters available online and for both Windows and Mac users

01How to Use Free Audio AIFF Converter on Win/Mac?

As promised, this first part is a demonstration on how you can convert M4A to AIFF with a converter that will work for both Windows and Mac. This free audio converter is called ‘MediaHuman Audio Converter.’ It’s a really simple converter and is a great option for those who see themselves requiring an audio converter often but still don’t feel it necessary to cough up extra money for premium software when they can get a free one

**Step 1: Add File(s) for Conversion

First things first, upload the file that you want to convert With MediaHuman, you can do this in one of three ways:

Drop media onto the specified area

Click the “+” file option in order to manually add file

Click the “+ folder” option in order to manually add files

MediaHuman Audio Converter

**Step 2: Select Format

Once your file has been uploaded, select the “Format” button in the middle of the toolbar This will cause a pop-up to appear where you can choose your desired output format Of course, in our case, we chose “AIFF”

Format Profile - AIFF

**Step 3: Start Conversion

Next, click ‘Start Conversion’ This will initiate the conversion. After which, you’ll be able to save your converted AIFF file and store it for use.

Start Conversion with MediaHuman

0210 Best AIFF Converter for Lossless Conversion

Now for our list of the best AIFF Converters available right now We’ve made sure to pick a good variety of them that you can choose from. Some of which are online tools, like we introduced in Part 1, while the others will be downloaded software that you can have at the ready at all times, like what we introduced in Part 2, Section 1

Keywords: aiff converter, m4a to aiff, convert m4a to aiff

**1. Zamzar

For the first AIFF Converter on this list, we have ZAMZAR ZAMZAR is an online file conversion tool that is capable of converting in a variety of file formats. Of course, the one that we’ll be looking at today is Zamzar’s AIFF Converter — which is almost 100% FREE to use (there’s a max upload file size that can only be unlocked if you pay the premium fee).

Highlights Highlights
● FREEmium Online AIFF Converter● Wide variety of input and output file formats to choose from● No loss of quality and efficient conversion speed ● Not 100% FREE, must pay to unlock certain functions● There is a max upload size for the FREE version (50MB)● Internet is required in order for use

AIFF Converter

**2. ConvertOnMac

Our next recommended tool is Convert on Mac This is another online tool that can be used to convert a variety of files (i.e., audio, video, image, document, etc). The one that we’ll be focusing on though is Convert on Mac’s AIFF Converter

Highlights Highlights
● Supports a variety of file input and output formats● Special AIFF Converter available for easy conversion● File upload can be done both manually or through a URL ● Available online only● Most compatible for Mac users (as is evident from the name)● Not the best for bulk conversions

Convert On Mac Online Converter

**3. Online Converter

The next one up is Online Converter This one is more like ZAMZAR than Convert on Mac. If only because it also comes with a max file size that is locked. It’s more limited though — in that it doesn’t support as many input and output formats. And, as you can no doubt guess from the interface, quite old-school as well.

Highlights Highlights
● Specialized AIFF Converter● Functions as a converter for other file types as well● Large max file size ● Available online only● Max upload file size is 200MB● Slower, less efficient conversion speed

Online Converter

**4. Wondershare Filmora Video Editor

For this next AIFF Converter, we make a complete departure from your general converters by introducing a completely different beast altogether Specifically, in the form of a Video Editor called Filmora. Filmora is an incredibly advanced video editing tool. And, because of this, it’s capable of most things related to video and audio editing. Including, in this case, AIFF conversion

Highlights Highlights
● Advanced video and audio functions for adjusting audio output parameters● Supports dozens of audio and video file formats● Produces high-quality end product ● FREEmium product, certain functions are locked in the FREE version● Download and installation is required● Not the most beginner-friendly

Wondershare Filmora

**5. EaseUS Video Converter

With ‘EaseUS Video Converter’ we continue on our trend of AIFF conversion software This one, despite its name suggesting otherwise, functions as a solid Audio Converter So far, it’s closest to Filmora Pro when compared to all the others on this list. It’s a one-trick kind of pony though. Seeing as, unlike with Filmora, you can really only use this to convert files.

Highlights Highlights
● High-quality video and audio conversion● Supports dozens of input and output formats● FREE trial available ● Limited FREE Trial● Supports Windows OS only● Download and installation is required for use

EaseUS Video Converter

**6. Wondershare UniConverter

This next software, the ‘Wondershare UniConverter’ is a bit of a mix between Filmora and EaseUS Video Converter. As is evident from the UI (shown-off in the screenshot provided), it has the makings of a straightforward converter but with extra tools (i.e., video editor, video compressor, merger, screen recorder, etc.) that you can take advantage of while working on your conversions.

Highlights Highlights
● Extra features for editing input and output files● Supports up to 1000 formats● High-speed Conversion rates ● FREEmium program● Certain functions are locked in the FREE version of the program● Download and installation is required for use

Wondershare UniConverter

**7. VSDC Free Audio Converter

Next up, we have VSDC VSDC is a FREE Audio Converter. It’s pretty old-school (as is perhaps evident from the UI example) but it supports a variety of audio formats, including AIFF, which earned it a spot on this list of ours

Highlights Highlights
● Supports all the key formats for both input and output● Built-in editor for trimming audio● High-conversion quality ● Open-source, and thus not update as often● The conversion speed is slow● Old-school interface

VSDC Free Audio Converter

**8. Switch Audio File Converter

Switch Audio File Converter is a Mac AIFF Converter. You can find it on the Mac APP Store, or purchase it directly on the NCH Software website. For the FREE app version, you have access to certain functions, with the rest being locked under in-app purchases.

Highlights Highlights
● Supports over 40+ audio file formats● Batch conversion functionalities available● Convert from video to audio easily ● Convert from video to audio easily● Faulty AIFF to OGG conversion● Comes with lots of bugs

Switch Audio File Converter

**9. iTunes - Apple

This is a hidden feature that not many people know about, but iTunes actually works as a pretty serviceable AIFF Converter. It’s not the most efficient, but with iTunes’ AIFF Encoder, conversion to AIFF is possible (converting from AIFF to MP3, and WAV is also possible because iTunes provides Encoders for those as well).

Highlights Highlights
● FREE software, pre-installed on Mac computers● Quality settings to ensure good sound quality● AIFF-specific converter ● No bulk-conversions available● Inefficient AIFF conversion● It will need to be downloaded and installed manually for Windows

iTunes

**10. Convertio

Last, but not least, is Convertio We circle back with this fourth and last online converter It’s actually quite advanced. Although, just like many of the other FREEmium online converters we’ve listed, it’s not 100% FREE and comes with a lot of limitations.

Highlights Highlights
● Supports all the general audio files● Various ways to upload● High-quality conversions ● FREEmium online converter● 100MB upload limit for the FREE version● Slow conversion

Convertio

Key Takeaways from This Episode

The AIFF file format is notable because it results in higher-quality sound. This is because AIFF, unlike the more general, MP3 file format, is not a compressed format.

There are various ways that you can convert from and to the AIFF file format. The first method that we introduced was an online tool that would be available for use no matter what computer or device you’re using The second was chosen specifically because it was FREE and available for both Windows and Mac

If you’re interested in looking through other options, the ten other converters we introduced should provide a healthy lot for you to choose from — with various levels of usefulness depending on what you need an AIFF Converter.

Try It Free Try It Free

“I need to convert some general audio files to AIFF, do you have any recommendations?”

We do, in fact, have some recommendations for you! The AIFF file format, while generally obscure, is accepted by most general audio converters! So, we didn’t have any problem finding some that you can use to AIFF converter!

In this article

01 [What’s So Good About AIFF?](#Part 1)

02 [How to Convert M4A to AIFF Free and Easily](#Part 2)

03 [What Makes AIFF Converter the Best Free Online Tool for Mac Users?](#Part 3)

Part 1 What’s So Good About AIFF?

But okay, what’s the deal with AIFF? Is it really all that good? And, if it is, why? For the first part of this article, we’ve prepared a short overview on the AIFF file format You can skip ahead though if you’d prefer to see the tutorial on AIFF Converters or our list of recommendations.

01What’s AIFF?

AIFF, also called the Audio Interchange File Format, is an audio file format that was popularized in 1988. It was based on the Electronic Arts Interchange File Format and is probably most familiar for Mac users. It’s accepted by most media players, including Apple Music and the Apple QuickTime Player.

Why? Well, it all has to do with the loss of quality. AIFF files are notable because they are uncompressed — leading to an inarguably better sound. That makes it popular with content creators, who want to provide the best possible listening experience to their audience. The caveat to this, of course, is that its uncompressed state means that it takes up a lot more space on one’s disk drive. But, many people would be willing to give that up in exchange for the enhanced sound.

Part 2 How to Convert M4A to AIFF Free and Easily

For this next section, we’ll be teaching you how to convert M4A to AIFF with an online AIFF converter. The benefit of using an online converter like the one we’ll be showing you how to use is that it is usually FREE and very efficient. This makes it a perfect solution for those who are just looking to convert to or from AIFF occasionally and thus has no need for a more permanent solution.

01Step 1: Launch Online AIFF Converter & Upload Files

The first thing that you have to do is open up the online AIFF Converter that you want to use. For our example, we’ve chosen FreeConvert, but there are plenty of other ones out there for you to choose from

Once you’re on-site, make use of the upload options to prepare your file to be converted. In this case, we uploaded an MP3 file, but it will work for M4A to AIFF just as well (along with other file formats.)

Open Online AIFF Converter and Upload File

02Step 2: Convert to ‘AIFF’

Once the file that you want to convert has finished uploading, confirm that the output file format has been set to “AIFF”.

Set Output Format to AIFF

03Step 3: Play with Advanced Settings

This is optional, but if you want, you can adjust certain audio parameters by taking advantage of the ‘Advanced Settings’ option

Advanced Settings Option

04Step 4: Convert M4A to AIFF

Now it’s time to finally convert In this case, that is as easy as selecting the ‘Convert to AIFF’ button.

Start M4A to AIFF Conversion

05Step 5: Download AIFF

When the conversion has been completed, click the ‘Download AIFF’ to finish up and save the converted AIFF file to your computer.

Download AIFF Option

Part 3 What Makes AIFF Converter the Best Free Online Tool for Mac Users?

For this next part, we’ll be demonstrating an AIFF Converter that can be downloaded and used by Mac users. And then we’ll be following it up with a long list of all the best AIFF Converters available online and for both Windows and Mac users

01How to Use Free Audio AIFF Converter on Win/Mac?

As promised, this first part is a demonstration on how you can convert M4A to AIFF with a converter that will work for both Windows and Mac. This free audio converter is called ‘MediaHuman Audio Converter.’ It’s a really simple converter and is a great option for those who see themselves requiring an audio converter often but still don’t feel it necessary to cough up extra money for premium software when they can get a free one

**Step 1: Add File(s) for Conversion

First things first, upload the file that you want to convert With MediaHuman, you can do this in one of three ways:

Drop media onto the specified area

Click the “+” file option in order to manually add file

Click the “+ folder” option in order to manually add files

MediaHuman Audio Converter

**Step 2: Select Format

Once your file has been uploaded, select the “Format” button in the middle of the toolbar This will cause a pop-up to appear where you can choose your desired output format Of course, in our case, we chose “AIFF”

Format Profile - AIFF

**Step 3: Start Conversion

Next, click ‘Start Conversion’ This will initiate the conversion. After which, you’ll be able to save your converted AIFF file and store it for use.

Start Conversion with MediaHuman

0210 Best AIFF Converter for Lossless Conversion

Now for our list of the best AIFF Converters available right now We’ve made sure to pick a good variety of them that you can choose from. Some of which are online tools, like we introduced in Part 1, while the others will be downloaded software that you can have at the ready at all times, like what we introduced in Part 2, Section 1

Keywords: aiff converter, m4a to aiff, convert m4a to aiff

**1. Zamzar

For the first AIFF Converter on this list, we have ZAMZAR ZAMZAR is an online file conversion tool that is capable of converting in a variety of file formats. Of course, the one that we’ll be looking at today is Zamzar’s AIFF Converter — which is almost 100% FREE to use (there’s a max upload file size that can only be unlocked if you pay the premium fee).

Highlights Highlights
● FREEmium Online AIFF Converter● Wide variety of input and output file formats to choose from● No loss of quality and efficient conversion speed ● Not 100% FREE, must pay to unlock certain functions● There is a max upload size for the FREE version (50MB)● Internet is required in order for use

AIFF Converter

**2. ConvertOnMac

Our next recommended tool is Convert on Mac This is another online tool that can be used to convert a variety of files (i.e., audio, video, image, document, etc). The one that we’ll be focusing on though is Convert on Mac’s AIFF Converter

Highlights Highlights
● Supports a variety of file input and output formats● Special AIFF Converter available for easy conversion● File upload can be done both manually or through a URL ● Available online only● Most compatible for Mac users (as is evident from the name)● Not the best for bulk conversions

Convert On Mac Online Converter

**3. Online Converter

The next one up is Online Converter This one is more like ZAMZAR than Convert on Mac. If only because it also comes with a max file size that is locked. It’s more limited though — in that it doesn’t support as many input and output formats. And, as you can no doubt guess from the interface, quite old-school as well.

Highlights Highlights
● Specialized AIFF Converter● Functions as a converter for other file types as well● Large max file size ● Available online only● Max upload file size is 200MB● Slower, less efficient conversion speed

Online Converter

**4. Wondershare Filmora Video Editor

For this next AIFF Converter, we make a complete departure from your general converters by introducing a completely different beast altogether Specifically, in the form of a Video Editor called Filmora. Filmora is an incredibly advanced video editing tool. And, because of this, it’s capable of most things related to video and audio editing. Including, in this case, AIFF conversion

Highlights Highlights
● Advanced video and audio functions for adjusting audio output parameters● Supports dozens of audio and video file formats● Produces high-quality end product ● FREEmium product, certain functions are locked in the FREE version● Download and installation is required● Not the most beginner-friendly

Wondershare Filmora

**5. EaseUS Video Converter

With ‘EaseUS Video Converter’ we continue on our trend of AIFF conversion software This one, despite its name suggesting otherwise, functions as a solid Audio Converter So far, it’s closest to Filmora Pro when compared to all the others on this list. It’s a one-trick kind of pony though. Seeing as, unlike with Filmora, you can really only use this to convert files.

Highlights Highlights
● High-quality video and audio conversion● Supports dozens of input and output formats● FREE trial available ● Limited FREE Trial● Supports Windows OS only● Download and installation is required for use

EaseUS Video Converter

**6. Wondershare UniConverter

This next software, the ‘Wondershare UniConverter’ is a bit of a mix between Filmora and EaseUS Video Converter. As is evident from the UI (shown-off in the screenshot provided), it has the makings of a straightforward converter but with extra tools (i.e., video editor, video compressor, merger, screen recorder, etc.) that you can take advantage of while working on your conversions.

Highlights Highlights
● Extra features for editing input and output files● Supports up to 1000 formats● High-speed Conversion rates ● FREEmium program● Certain functions are locked in the FREE version of the program● Download and installation is required for use

Wondershare UniConverter

**7. VSDC Free Audio Converter

Next up, we have VSDC VSDC is a FREE Audio Converter. It’s pretty old-school (as is perhaps evident from the UI example) but it supports a variety of audio formats, including AIFF, which earned it a spot on this list of ours

Highlights Highlights
● Supports all the key formats for both input and output● Built-in editor for trimming audio● High-conversion quality ● Open-source, and thus not update as often● The conversion speed is slow● Old-school interface

VSDC Free Audio Converter

**8. Switch Audio File Converter

Switch Audio File Converter is a Mac AIFF Converter. You can find it on the Mac APP Store, or purchase it directly on the NCH Software website. For the FREE app version, you have access to certain functions, with the rest being locked under in-app purchases.

Highlights Highlights
● Supports over 40+ audio file formats● Batch conversion functionalities available● Convert from video to audio easily ● Convert from video to audio easily● Faulty AIFF to OGG conversion● Comes with lots of bugs

Switch Audio File Converter

**9. iTunes - Apple

This is a hidden feature that not many people know about, but iTunes actually works as a pretty serviceable AIFF Converter. It’s not the most efficient, but with iTunes’ AIFF Encoder, conversion to AIFF is possible (converting from AIFF to MP3, and WAV is also possible because iTunes provides Encoders for those as well).

Highlights Highlights
● FREE software, pre-installed on Mac computers● Quality settings to ensure good sound quality● AIFF-specific converter ● No bulk-conversions available● Inefficient AIFF conversion● It will need to be downloaded and installed manually for Windows

iTunes

**10. Convertio

Last, but not least, is Convertio We circle back with this fourth and last online converter It’s actually quite advanced. Although, just like many of the other FREEmium online converters we’ve listed, it’s not 100% FREE and comes with a lot of limitations.

Highlights Highlights
● Supports all the general audio files● Various ways to upload● High-quality conversions ● FREEmium online converter● 100MB upload limit for the FREE version● Slow conversion

Convertio

Key Takeaways from This Episode

The AIFF file format is notable because it results in higher-quality sound. This is because AIFF, unlike the more general, MP3 file format, is not a compressed format.

There are various ways that you can convert from and to the AIFF file format. The first method that we introduced was an online tool that would be available for use no matter what computer or device you’re using The second was chosen specifically because it was FREE and available for both Windows and Mac

If you’re interested in looking through other options, the ten other converters we introduced should provide a healthy lot for you to choose from — with various levels of usefulness depending on what you need an AIFF Converter.

Try It Free Try It Free

“I need to convert some general audio files to AIFF, do you have any recommendations?”

We do, in fact, have some recommendations for you! The AIFF file format, while generally obscure, is accepted by most general audio converters! So, we didn’t have any problem finding some that you can use to AIFF converter!

In this article

01 [What’s So Good About AIFF?](#Part 1)

02 [How to Convert M4A to AIFF Free and Easily](#Part 2)

03 [What Makes AIFF Converter the Best Free Online Tool for Mac Users?](#Part 3)

Part 1 What’s So Good About AIFF?

But okay, what’s the deal with AIFF? Is it really all that good? And, if it is, why? For the first part of this article, we’ve prepared a short overview on the AIFF file format You can skip ahead though if you’d prefer to see the tutorial on AIFF Converters or our list of recommendations.

01What’s AIFF?

AIFF, also called the Audio Interchange File Format, is an audio file format that was popularized in 1988. It was based on the Electronic Arts Interchange File Format and is probably most familiar for Mac users. It’s accepted by most media players, including Apple Music and the Apple QuickTime Player.

Why? Well, it all has to do with the loss of quality. AIFF files are notable because they are uncompressed — leading to an inarguably better sound. That makes it popular with content creators, who want to provide the best possible listening experience to their audience. The caveat to this, of course, is that its uncompressed state means that it takes up a lot more space on one’s disk drive. But, many people would be willing to give that up in exchange for the enhanced sound.

Part 2 How to Convert M4A to AIFF Free and Easily

For this next section, we’ll be teaching you how to convert M4A to AIFF with an online AIFF converter. The benefit of using an online converter like the one we’ll be showing you how to use is that it is usually FREE and very efficient. This makes it a perfect solution for those who are just looking to convert to or from AIFF occasionally and thus has no need for a more permanent solution.

01Step 1: Launch Online AIFF Converter & Upload Files

The first thing that you have to do is open up the online AIFF Converter that you want to use. For our example, we’ve chosen FreeConvert, but there are plenty of other ones out there for you to choose from

Once you’re on-site, make use of the upload options to prepare your file to be converted. In this case, we uploaded an MP3 file, but it will work for M4A to AIFF just as well (along with other file formats.)

Open Online AIFF Converter and Upload File

02Step 2: Convert to ‘AIFF’

Once the file that you want to convert has finished uploading, confirm that the output file format has been set to “AIFF”.

Set Output Format to AIFF

03Step 3: Play with Advanced Settings

This is optional, but if you want, you can adjust certain audio parameters by taking advantage of the ‘Advanced Settings’ option

Advanced Settings Option

04Step 4: Convert M4A to AIFF

Now it’s time to finally convert In this case, that is as easy as selecting the ‘Convert to AIFF’ button.

Start M4A to AIFF Conversion

05Step 5: Download AIFF

When the conversion has been completed, click the ‘Download AIFF’ to finish up and save the converted AIFF file to your computer.

Download AIFF Option

Part 3 What Makes AIFF Converter the Best Free Online Tool for Mac Users?

For this next part, we’ll be demonstrating an AIFF Converter that can be downloaded and used by Mac users. And then we’ll be following it up with a long list of all the best AIFF Converters available online and for both Windows and Mac users

01How to Use Free Audio AIFF Converter on Win/Mac?

As promised, this first part is a demonstration on how you can convert M4A to AIFF with a converter that will work for both Windows and Mac. This free audio converter is called ‘MediaHuman Audio Converter.’ It’s a really simple converter and is a great option for those who see themselves requiring an audio converter often but still don’t feel it necessary to cough up extra money for premium software when they can get a free one

**Step 1: Add File(s) for Conversion

First things first, upload the file that you want to convert With MediaHuman, you can do this in one of three ways:

Drop media onto the specified area

Click the “+” file option in order to manually add file

Click the “+ folder” option in order to manually add files

MediaHuman Audio Converter

**Step 2: Select Format

Once your file has been uploaded, select the “Format” button in the middle of the toolbar This will cause a pop-up to appear where you can choose your desired output format Of course, in our case, we chose “AIFF”

Format Profile - AIFF

**Step 3: Start Conversion

Next, click ‘Start Conversion’ This will initiate the conversion. After which, you’ll be able to save your converted AIFF file and store it for use.

Start Conversion with MediaHuman

0210 Best AIFF Converter for Lossless Conversion

Now for our list of the best AIFF Converters available right now We’ve made sure to pick a good variety of them that you can choose from. Some of which are online tools, like we introduced in Part 1, while the others will be downloaded software that you can have at the ready at all times, like what we introduced in Part 2, Section 1

Keywords: aiff converter, m4a to aiff, convert m4a to aiff

**1. Zamzar

For the first AIFF Converter on this list, we have ZAMZAR ZAMZAR is an online file conversion tool that is capable of converting in a variety of file formats. Of course, the one that we’ll be looking at today is Zamzar’s AIFF Converter — which is almost 100% FREE to use (there’s a max upload file size that can only be unlocked if you pay the premium fee).

Highlights Highlights
● FREEmium Online AIFF Converter● Wide variety of input and output file formats to choose from● No loss of quality and efficient conversion speed ● Not 100% FREE, must pay to unlock certain functions● There is a max upload size for the FREE version (50MB)● Internet is required in order for use

AIFF Converter

**2. ConvertOnMac

Our next recommended tool is Convert on Mac This is another online tool that can be used to convert a variety of files (i.e., audio, video, image, document, etc). The one that we’ll be focusing on though is Convert on Mac’s AIFF Converter

Highlights Highlights
● Supports a variety of file input and output formats● Special AIFF Converter available for easy conversion● File upload can be done both manually or through a URL ● Available online only● Most compatible for Mac users (as is evident from the name)● Not the best for bulk conversions

Convert On Mac Online Converter

**3. Online Converter

The next one up is Online Converter This one is more like ZAMZAR than Convert on Mac. If only because it also comes with a max file size that is locked. It’s more limited though — in that it doesn’t support as many input and output formats. And, as you can no doubt guess from the interface, quite old-school as well.

Highlights Highlights
● Specialized AIFF Converter● Functions as a converter for other file types as well● Large max file size ● Available online only● Max upload file size is 200MB● Slower, less efficient conversion speed

Online Converter

**4. Wondershare Filmora Video Editor

For this next AIFF Converter, we make a complete departure from your general converters by introducing a completely different beast altogether Specifically, in the form of a Video Editor called Filmora. Filmora is an incredibly advanced video editing tool. And, because of this, it’s capable of most things related to video and audio editing. Including, in this case, AIFF conversion

Highlights Highlights
● Advanced video and audio functions for adjusting audio output parameters● Supports dozens of audio and video file formats● Produces high-quality end product ● FREEmium product, certain functions are locked in the FREE version● Download and installation is required● Not the most beginner-friendly

Wondershare Filmora

**5. EaseUS Video Converter

With ‘EaseUS Video Converter’ we continue on our trend of AIFF conversion software This one, despite its name suggesting otherwise, functions as a solid Audio Converter So far, it’s closest to Filmora Pro when compared to all the others on this list. It’s a one-trick kind of pony though. Seeing as, unlike with Filmora, you can really only use this to convert files.

Highlights Highlights
● High-quality video and audio conversion● Supports dozens of input and output formats● FREE trial available ● Limited FREE Trial● Supports Windows OS only● Download and installation is required for use

EaseUS Video Converter

**6. Wondershare UniConverter

This next software, the ‘Wondershare UniConverter’ is a bit of a mix between Filmora and EaseUS Video Converter. As is evident from the UI (shown-off in the screenshot provided), it has the makings of a straightforward converter but with extra tools (i.e., video editor, video compressor, merger, screen recorder, etc.) that you can take advantage of while working on your conversions.

Highlights Highlights
● Extra features for editing input and output files● Supports up to 1000 formats● High-speed Conversion rates ● FREEmium program● Certain functions are locked in the FREE version of the program● Download and installation is required for use

Wondershare UniConverter

**7. VSDC Free Audio Converter

Next up, we have VSDC VSDC is a FREE Audio Converter. It’s pretty old-school (as is perhaps evident from the UI example) but it supports a variety of audio formats, including AIFF, which earned it a spot on this list of ours

Highlights Highlights
● Supports all the key formats for both input and output● Built-in editor for trimming audio● High-conversion quality ● Open-source, and thus not update as often● The conversion speed is slow● Old-school interface

VSDC Free Audio Converter

**8. Switch Audio File Converter

Switch Audio File Converter is a Mac AIFF Converter. You can find it on the Mac APP Store, or purchase it directly on the NCH Software website. For the FREE app version, you have access to certain functions, with the rest being locked under in-app purchases.

Highlights Highlights
● Supports over 40+ audio file formats● Batch conversion functionalities available● Convert from video to audio easily ● Convert from video to audio easily● Faulty AIFF to OGG conversion● Comes with lots of bugs

Switch Audio File Converter

**9. iTunes - Apple

This is a hidden feature that not many people know about, but iTunes actually works as a pretty serviceable AIFF Converter. It’s not the most efficient, but with iTunes’ AIFF Encoder, conversion to AIFF is possible (converting from AIFF to MP3, and WAV is also possible because iTunes provides Encoders for those as well).

Highlights Highlights
● FREE software, pre-installed on Mac computers● Quality settings to ensure good sound quality● AIFF-specific converter ● No bulk-conversions available● Inefficient AIFF conversion● It will need to be downloaded and installed manually for Windows

iTunes

**10. Convertio

Last, but not least, is Convertio We circle back with this fourth and last online converter It’s actually quite advanced. Although, just like many of the other FREEmium online converters we’ve listed, it’s not 100% FREE and comes with a lot of limitations.

Highlights Highlights
● Supports all the general audio files● Various ways to upload● High-quality conversions ● FREEmium online converter● 100MB upload limit for the FREE version● Slow conversion

Convertio

Key Takeaways from This Episode

The AIFF file format is notable because it results in higher-quality sound. This is because AIFF, unlike the more general, MP3 file format, is not a compressed format.

There are various ways that you can convert from and to the AIFF file format. The first method that we introduced was an online tool that would be available for use no matter what computer or device you’re using The second was chosen specifically because it was FREE and available for both Windows and Mac

If you’re interested in looking through other options, the ten other converters we introduced should provide a healthy lot for you to choose from — with various levels of usefulness depending on what you need an AIFF Converter.

Try It Free Try It Free

“I need to convert some general audio files to AIFF, do you have any recommendations?”

We do, in fact, have some recommendations for you! The AIFF file format, while generally obscure, is accepted by most general audio converters! So, we didn’t have any problem finding some that you can use to AIFF converter!

In this article

01 [What’s So Good About AIFF?](#Part 1)

02 [How to Convert M4A to AIFF Free and Easily](#Part 2)

03 [What Makes AIFF Converter the Best Free Online Tool for Mac Users?](#Part 3)

Part 1 What’s So Good About AIFF?

But okay, what’s the deal with AIFF? Is it really all that good? And, if it is, why? For the first part of this article, we’ve prepared a short overview on the AIFF file format You can skip ahead though if you’d prefer to see the tutorial on AIFF Converters or our list of recommendations.

01What’s AIFF?

AIFF, also called the Audio Interchange File Format, is an audio file format that was popularized in 1988. It was based on the Electronic Arts Interchange File Format and is probably most familiar for Mac users. It’s accepted by most media players, including Apple Music and the Apple QuickTime Player.

Why? Well, it all has to do with the loss of quality. AIFF files are notable because they are uncompressed — leading to an inarguably better sound. That makes it popular with content creators, who want to provide the best possible listening experience to their audience. The caveat to this, of course, is that its uncompressed state means that it takes up a lot more space on one’s disk drive. But, many people would be willing to give that up in exchange for the enhanced sound.

Part 2 How to Convert M4A to AIFF Free and Easily

For this next section, we’ll be teaching you how to convert M4A to AIFF with an online AIFF converter. The benefit of using an online converter like the one we’ll be showing you how to use is that it is usually FREE and very efficient. This makes it a perfect solution for those who are just looking to convert to or from AIFF occasionally and thus has no need for a more permanent solution.

01Step 1: Launch Online AIFF Converter & Upload Files

The first thing that you have to do is open up the online AIFF Converter that you want to use. For our example, we’ve chosen FreeConvert, but there are plenty of other ones out there for you to choose from

Once you’re on-site, make use of the upload options to prepare your file to be converted. In this case, we uploaded an MP3 file, but it will work for M4A to AIFF just as well (along with other file formats.)

Open Online AIFF Converter and Upload File

02Step 2: Convert to ‘AIFF’

Once the file that you want to convert has finished uploading, confirm that the output file format has been set to “AIFF”.

Set Output Format to AIFF

03Step 3: Play with Advanced Settings

This is optional, but if you want, you can adjust certain audio parameters by taking advantage of the ‘Advanced Settings’ option

Advanced Settings Option

04Step 4: Convert M4A to AIFF

Now it’s time to finally convert In this case, that is as easy as selecting the ‘Convert to AIFF’ button.

Start M4A to AIFF Conversion

05Step 5: Download AIFF

When the conversion has been completed, click the ‘Download AIFF’ to finish up and save the converted AIFF file to your computer.

Download AIFF Option

Part 3 What Makes AIFF Converter the Best Free Online Tool for Mac Users?

For this next part, we’ll be demonstrating an AIFF Converter that can be downloaded and used by Mac users. And then we’ll be following it up with a long list of all the best AIFF Converters available online and for both Windows and Mac users

01How to Use Free Audio AIFF Converter on Win/Mac?

As promised, this first part is a demonstration on how you can convert M4A to AIFF with a converter that will work for both Windows and Mac. This free audio converter is called ‘MediaHuman Audio Converter.’ It’s a really simple converter and is a great option for those who see themselves requiring an audio converter often but still don’t feel it necessary to cough up extra money for premium software when they can get a free one

**Step 1: Add File(s) for Conversion

First things first, upload the file that you want to convert With MediaHuman, you can do this in one of three ways:

Drop media onto the specified area

Click the “+” file option in order to manually add file

Click the “+ folder” option in order to manually add files

MediaHuman Audio Converter

**Step 2: Select Format

Once your file has been uploaded, select the “Format” button in the middle of the toolbar This will cause a pop-up to appear where you can choose your desired output format Of course, in our case, we chose “AIFF”

Format Profile - AIFF

**Step 3: Start Conversion

Next, click ‘Start Conversion’ This will initiate the conversion. After which, you’ll be able to save your converted AIFF file and store it for use.

Start Conversion with MediaHuman

0210 Best AIFF Converter for Lossless Conversion

Now for our list of the best AIFF Converters available right now We’ve made sure to pick a good variety of them that you can choose from. Some of which are online tools, like we introduced in Part 1, while the others will be downloaded software that you can have at the ready at all times, like what we introduced in Part 2, Section 1

Keywords: aiff converter, m4a to aiff, convert m4a to aiff

**1. Zamzar

For the first AIFF Converter on this list, we have ZAMZAR ZAMZAR is an online file conversion tool that is capable of converting in a variety of file formats. Of course, the one that we’ll be looking at today is Zamzar’s AIFF Converter — which is almost 100% FREE to use (there’s a max upload file size that can only be unlocked if you pay the premium fee).

Highlights Highlights
● FREEmium Online AIFF Converter● Wide variety of input and output file formats to choose from● No loss of quality and efficient conversion speed ● Not 100% FREE, must pay to unlock certain functions● There is a max upload size for the FREE version (50MB)● Internet is required in order for use

AIFF Converter

**2. ConvertOnMac

Our next recommended tool is Convert on Mac This is another online tool that can be used to convert a variety of files (i.e., audio, video, image, document, etc). The one that we’ll be focusing on though is Convert on Mac’s AIFF Converter

Highlights Highlights
● Supports a variety of file input and output formats● Special AIFF Converter available for easy conversion● File upload can be done both manually or through a URL ● Available online only● Most compatible for Mac users (as is evident from the name)● Not the best for bulk conversions

Convert On Mac Online Converter

**3. Online Converter

The next one up is Online Converter This one is more like ZAMZAR than Convert on Mac. If only because it also comes with a max file size that is locked. It’s more limited though — in that it doesn’t support as many input and output formats. And, as you can no doubt guess from the interface, quite old-school as well.

Highlights Highlights
● Specialized AIFF Converter● Functions as a converter for other file types as well● Large max file size ● Available online only● Max upload file size is 200MB● Slower, less efficient conversion speed

Online Converter

**4. Wondershare Filmora Video Editor

For this next AIFF Converter, we make a complete departure from your general converters by introducing a completely different beast altogether Specifically, in the form of a Video Editor called Filmora. Filmora is an incredibly advanced video editing tool. And, because of this, it’s capable of most things related to video and audio editing. Including, in this case, AIFF conversion

Highlights Highlights
● Advanced video and audio functions for adjusting audio output parameters● Supports dozens of audio and video file formats● Produces high-quality end product ● FREEmium product, certain functions are locked in the FREE version● Download and installation is required● Not the most beginner-friendly

Wondershare Filmora

**5. EaseUS Video Converter

With ‘EaseUS Video Converter’ we continue on our trend of AIFF conversion software This one, despite its name suggesting otherwise, functions as a solid Audio Converter So far, it’s closest to Filmora Pro when compared to all the others on this list. It’s a one-trick kind of pony though. Seeing as, unlike with Filmora, you can really only use this to convert files.

Highlights Highlights
● High-quality video and audio conversion● Supports dozens of input and output formats● FREE trial available ● Limited FREE Trial● Supports Windows OS only● Download and installation is required for use

EaseUS Video Converter

**6. Wondershare UniConverter

This next software, the ‘Wondershare UniConverter’ is a bit of a mix between Filmora and EaseUS Video Converter. As is evident from the UI (shown-off in the screenshot provided), it has the makings of a straightforward converter but with extra tools (i.e., video editor, video compressor, merger, screen recorder, etc.) that you can take advantage of while working on your conversions.

Highlights Highlights
● Extra features for editing input and output files● Supports up to 1000 formats● High-speed Conversion rates ● FREEmium program● Certain functions are locked in the FREE version of the program● Download and installation is required for use

Wondershare UniConverter

**7. VSDC Free Audio Converter

Next up, we have VSDC VSDC is a FREE Audio Converter. It’s pretty old-school (as is perhaps evident from the UI example) but it supports a variety of audio formats, including AIFF, which earned it a spot on this list of ours

Highlights Highlights
● Supports all the key formats for both input and output● Built-in editor for trimming audio● High-conversion quality ● Open-source, and thus not update as often● The conversion speed is slow● Old-school interface

VSDC Free Audio Converter

**8. Switch Audio File Converter

Switch Audio File Converter is a Mac AIFF Converter. You can find it on the Mac APP Store, or purchase it directly on the NCH Software website. For the FREE app version, you have access to certain functions, with the rest being locked under in-app purchases.

Highlights Highlights
● Supports over 40+ audio file formats● Batch conversion functionalities available● Convert from video to audio easily ● Convert from video to audio easily● Faulty AIFF to OGG conversion● Comes with lots of bugs

Switch Audio File Converter

**9. iTunes - Apple

This is a hidden feature that not many people know about, but iTunes actually works as a pretty serviceable AIFF Converter. It’s not the most efficient, but with iTunes’ AIFF Encoder, conversion to AIFF is possible (converting from AIFF to MP3, and WAV is also possible because iTunes provides Encoders for those as well).

Highlights Highlights
● FREE software, pre-installed on Mac computers● Quality settings to ensure good sound quality● AIFF-specific converter ● No bulk-conversions available● Inefficient AIFF conversion● It will need to be downloaded and installed manually for Windows

iTunes

**10. Convertio

Last, but not least, is Convertio We circle back with this fourth and last online converter It’s actually quite advanced. Although, just like many of the other FREEmium online converters we’ve listed, it’s not 100% FREE and comes with a lot of limitations.

Highlights Highlights
● Supports all the general audio files● Various ways to upload● High-quality conversions ● FREEmium online converter● 100MB upload limit for the FREE version● Slow conversion

Convertio

Key Takeaways from This Episode

The AIFF file format is notable because it results in higher-quality sound. This is because AIFF, unlike the more general, MP3 file format, is not a compressed format.

There are various ways that you can convert from and to the AIFF file format. The first method that we introduced was an online tool that would be available for use no matter what computer or device you’re using The second was chosen specifically because it was FREE and available for both Windows and Mac

If you’re interested in looking through other options, the ten other converters we introduced should provide a healthy lot for you to choose from — with various levels of usefulness depending on what you need an AIFF Converter.

The Ultimate Guide to AVS Video Editor: Review and Tutorial

The AVS Video Editor edits videos and can make edits like cutting, trimming, splitting, and merging them. Both novices and professional filmmakers can use it because of its basic and advanced editing features. This recorder is compatible with DV/HDV, webcams, and VHS cameras. In addition, it allows you to capture the screen of your PC, take screenshots, and highlight mouse and keyboard movements with drawing tools. Create an emotional and persuasive effect by removing black bars with the Crop Scale and changing the aspect ratio.

avs-video-editor-poster

In addition to the above features, AVS Video Editor has a wide variety of patterns, stickers, emoji, arrows, and many others: *150+ supported formats *300+ visual effects and transitions *Colour balance fine-tuning *Video stabilization of shaky recordings *Chromakey *Playback Control (slow-mo and fast mo) *A wide variety of text styles, animated captions, speech bubbles, and credits *A rich collection of patterns. Publish your video in social media sites, burn a DVD/Blu-ray disc, or save your video in the format of your choice on your computer.

In this article, we will review the AVS editor briefly

AVS Pros

  • You can choose from more than 300 video effects, transitions, titles, and overlays.
  • There are various features that make it easy for you to get the perfect results for your videos, such as the ability to flick through shots in your timeline without pausing.
  • Based on your skill level, you can choose between two modes: Basic or Advanced.
  • If you want to change the pace of your videos while maintaining their quality, you can use the video speed control.

How To Use AVS Video Editor?

As soon as you have downloaded and installed the software, follow the instructions. The first time you boot up your computer after installing the software, you will see a popup for quick start instructions. It would be a great place to start someday, even if you skip it for now. For an in-depth guide on how to use the software, we recommend watching the videos.

If you open AVS Video Editor for the first time, you’ll notice that it shares many features with other editing software. Files can be dragged and dropped directly into the program or imported from other sources, such as your desktop or cloud storage. The camera can also capture media directly from the clipboard and even the desktop screen can be captured.

The timeline displays several buttons for different functions once the media is loaded. A clip can be trimmed, enhanced with a filter, and text or music can be added.

You can add a variety of effects to your videos using AVS Video Editor, which makes it stand out from other video editing software. There are thousands of preset transitions and visual filters available for use within the program once you’ve opened a clip. Audio and brightness adjustments can also be made.

Other video editing software does not offer the same features as this one. AVS Video Editor, for example, allows you to add watermarks and overlays to videos without any lag time or loss in quality, which would be impossible with other programs.

The animated logos and text in the video are another great feature. Adding an intro or outro to the end of your video will give it that professional touch before you publish it on YouTube.

AVS VIDEO EDITOR – FEATURES

Video management of different formats

All major formats are supported. Video files such as AVI, VOB, MP4, DVD, WMV, 3GP, MOV, MKV can be processed and saved using , MPEG-4, H.263, etc. codecs. With DCI 4K, you can manage HD, Full HD, 2K Quad HD, 4K Ultra HD, and 4K Ultra HD.

Edit video

From a library of 300 video effects and transitions, you can cut, split, merge, rotate, and mix your video. Subtitles, audio, and comments are also supported. Stabilize flickering videos.

Acceleration of HD video editing

HD video processing becomes faster with AVI HD, WMV HD, TOD, AVCHD, MOD, MTS, and M2TS thanks to integrated video caching technology.

Video capture

DV/HDV/web camcorders and DVD burners can transfer video from these devices. Create video guides, presentations, or demos by recording multimedia files from the PC screen.

Creating Blu-Ray videos

Blu-ray Editor lets you edit your videos by applying various effects and adding descriptions, audio, video, and images.

Video sharing:

Your video can be saved on the computer, burned on a DVD / Blu-ray disc, adjusted for mobile devices (iOS, Android), or shared on social networks (Facebook, Youtube).

Final Verdict About AVS Video Editor

The software is very easy to use and includes a complete library of effects, transitions, menus, and subtitle elements that can be customized to suit any user’s needs. It is complete and very appealing for beginners just getting started with video editing as it allows you to burn to DVD or Blu-ray and post directly on social media.

Our Recommendation

While it is a great tool for beginners, it is outdated and behind modern-day video editors if you compare it with them. As a result, you need a video editor with plenty of powerful features and one that is competitive with the marketplace today. We recommended using our Filmora X video editor. Now it is user-friendly but also suitable for beginners. It contains all the features you need today to put life in your videos. It’s free to try for as long as you want, which is the main advantage here. So what are you waiting for? Try it out today, and you’ll enjoy editing videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

In addition to the above features, AVS Video Editor has a wide variety of patterns, stickers, emoji, arrows, and many others: *150+ supported formats *300+ visual effects and transitions *Colour balance fine-tuning *Video stabilization of shaky recordings *Chromakey *Playback Control (slow-mo and fast mo) *A wide variety of text styles, animated captions, speech bubbles, and credits *A rich collection of patterns. Publish your video in social media sites, burn a DVD/Blu-ray disc, or save your video in the format of your choice on your computer.

In this article, we will review the AVS editor briefly

AVS Pros

  • You can choose from more than 300 video effects, transitions, titles, and overlays.
  • There are various features that make it easy for you to get the perfect results for your videos, such as the ability to flick through shots in your timeline without pausing.
  • Based on your skill level, you can choose between two modes: Basic or Advanced.
  • If you want to change the pace of your videos while maintaining their quality, you can use the video speed control.

How To Use AVS Video Editor?

As soon as you have downloaded and installed the software, follow the instructions. The first time you boot up your computer after installing the software, you will see a popup for quick start instructions. It would be a great place to start someday, even if you skip it for now. For an in-depth guide on how to use the software, we recommend watching the videos.

If you open AVS Video Editor for the first time, you’ll notice that it shares many features with other editing software. Files can be dragged and dropped directly into the program or imported from other sources, such as your desktop or cloud storage. The camera can also capture media directly from the clipboard and even the desktop screen can be captured.

The timeline displays several buttons for different functions once the media is loaded. A clip can be trimmed, enhanced with a filter, and text or music can be added.

You can add a variety of effects to your videos using AVS Video Editor, which makes it stand out from other video editing software. There are thousands of preset transitions and visual filters available for use within the program once you’ve opened a clip. Audio and brightness adjustments can also be made.

Other video editing software does not offer the same features as this one. AVS Video Editor, for example, allows you to add watermarks and overlays to videos without any lag time or loss in quality, which would be impossible with other programs.

The animated logos and text in the video are another great feature. Adding an intro or outro to the end of your video will give it that professional touch before you publish it on YouTube.

AVS VIDEO EDITOR – FEATURES

Video management of different formats

All major formats are supported. Video files such as AVI, VOB, MP4, DVD, WMV, 3GP, MOV, MKV can be processed and saved using , MPEG-4, H.263, etc. codecs. With DCI 4K, you can manage HD, Full HD, 2K Quad HD, 4K Ultra HD, and 4K Ultra HD.

Edit video

From a library of 300 video effects and transitions, you can cut, split, merge, rotate, and mix your video. Subtitles, audio, and comments are also supported. Stabilize flickering videos.

Acceleration of HD video editing

HD video processing becomes faster with AVI HD, WMV HD, TOD, AVCHD, MOD, MTS, and M2TS thanks to integrated video caching technology.

Video capture

DV/HDV/web camcorders and DVD burners can transfer video from these devices. Create video guides, presentations, or demos by recording multimedia files from the PC screen.

Creating Blu-Ray videos

Blu-ray Editor lets you edit your videos by applying various effects and adding descriptions, audio, video, and images.

Video sharing:

Your video can be saved on the computer, burned on a DVD / Blu-ray disc, adjusted for mobile devices (iOS, Android), or shared on social networks (Facebook, Youtube).

Final Verdict About AVS Video Editor

The software is very easy to use and includes a complete library of effects, transitions, menus, and subtitle elements that can be customized to suit any user’s needs. It is complete and very appealing for beginners just getting started with video editing as it allows you to burn to DVD or Blu-ray and post directly on social media.

Our Recommendation

While it is a great tool for beginners, it is outdated and behind modern-day video editors if you compare it with them. As a result, you need a video editor with plenty of powerful features and one that is competitive with the marketplace today. We recommended using our Filmora X video editor. Now it is user-friendly but also suitable for beginners. It contains all the features you need today to put life in your videos. It’s free to try for as long as you want, which is the main advantage here. So what are you waiting for? Try it out today, and you’ll enjoy editing videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

In addition to the above features, AVS Video Editor has a wide variety of patterns, stickers, emoji, arrows, and many others: *150+ supported formats *300+ visual effects and transitions *Colour balance fine-tuning *Video stabilization of shaky recordings *Chromakey *Playback Control (slow-mo and fast mo) *A wide variety of text styles, animated captions, speech bubbles, and credits *A rich collection of patterns. Publish your video in social media sites, burn a DVD/Blu-ray disc, or save your video in the format of your choice on your computer.

In this article, we will review the AVS editor briefly

AVS Pros

  • You can choose from more than 300 video effects, transitions, titles, and overlays.
  • There are various features that make it easy for you to get the perfect results for your videos, such as the ability to flick through shots in your timeline without pausing.
  • Based on your skill level, you can choose between two modes: Basic or Advanced.
  • If you want to change the pace of your videos while maintaining their quality, you can use the video speed control.

How To Use AVS Video Editor?

As soon as you have downloaded and installed the software, follow the instructions. The first time you boot up your computer after installing the software, you will see a popup for quick start instructions. It would be a great place to start someday, even if you skip it for now. For an in-depth guide on how to use the software, we recommend watching the videos.

If you open AVS Video Editor for the first time, you’ll notice that it shares many features with other editing software. Files can be dragged and dropped directly into the program or imported from other sources, such as your desktop or cloud storage. The camera can also capture media directly from the clipboard and even the desktop screen can be captured.

The timeline displays several buttons for different functions once the media is loaded. A clip can be trimmed, enhanced with a filter, and text or music can be added.

You can add a variety of effects to your videos using AVS Video Editor, which makes it stand out from other video editing software. There are thousands of preset transitions and visual filters available for use within the program once you’ve opened a clip. Audio and brightness adjustments can also be made.

Other video editing software does not offer the same features as this one. AVS Video Editor, for example, allows you to add watermarks and overlays to videos without any lag time or loss in quality, which would be impossible with other programs.

The animated logos and text in the video are another great feature. Adding an intro or outro to the end of your video will give it that professional touch before you publish it on YouTube.

AVS VIDEO EDITOR – FEATURES

Video management of different formats

All major formats are supported. Video files such as AVI, VOB, MP4, DVD, WMV, 3GP, MOV, MKV can be processed and saved using , MPEG-4, H.263, etc. codecs. With DCI 4K, you can manage HD, Full HD, 2K Quad HD, 4K Ultra HD, and 4K Ultra HD.

Edit video

From a library of 300 video effects and transitions, you can cut, split, merge, rotate, and mix your video. Subtitles, audio, and comments are also supported. Stabilize flickering videos.

Acceleration of HD video editing

HD video processing becomes faster with AVI HD, WMV HD, TOD, AVCHD, MOD, MTS, and M2TS thanks to integrated video caching technology.

Video capture

DV/HDV/web camcorders and DVD burners can transfer video from these devices. Create video guides, presentations, or demos by recording multimedia files from the PC screen.

Creating Blu-Ray videos

Blu-ray Editor lets you edit your videos by applying various effects and adding descriptions, audio, video, and images.

Video sharing:

Your video can be saved on the computer, burned on a DVD / Blu-ray disc, adjusted for mobile devices (iOS, Android), or shared on social networks (Facebook, Youtube).

Final Verdict About AVS Video Editor

The software is very easy to use and includes a complete library of effects, transitions, menus, and subtitle elements that can be customized to suit any user’s needs. It is complete and very appealing for beginners just getting started with video editing as it allows you to burn to DVD or Blu-ray and post directly on social media.

Our Recommendation

While it is a great tool for beginners, it is outdated and behind modern-day video editors if you compare it with them. As a result, you need a video editor with plenty of powerful features and one that is competitive with the marketplace today. We recommended using our Filmora X video editor. Now it is user-friendly but also suitable for beginners. It contains all the features you need today to put life in your videos. It’s free to try for as long as you want, which is the main advantage here. So what are you waiting for? Try it out today, and you’ll enjoy editing videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

In addition to the above features, AVS Video Editor has a wide variety of patterns, stickers, emoji, arrows, and many others: *150+ supported formats *300+ visual effects and transitions *Colour balance fine-tuning *Video stabilization of shaky recordings *Chromakey *Playback Control (slow-mo and fast mo) *A wide variety of text styles, animated captions, speech bubbles, and credits *A rich collection of patterns. Publish your video in social media sites, burn a DVD/Blu-ray disc, or save your video in the format of your choice on your computer.

In this article, we will review the AVS editor briefly

AVS Pros

  • You can choose from more than 300 video effects, transitions, titles, and overlays.
  • There are various features that make it easy for you to get the perfect results for your videos, such as the ability to flick through shots in your timeline without pausing.
  • Based on your skill level, you can choose between two modes: Basic or Advanced.
  • If you want to change the pace of your videos while maintaining their quality, you can use the video speed control.

How To Use AVS Video Editor?

As soon as you have downloaded and installed the software, follow the instructions. The first time you boot up your computer after installing the software, you will see a popup for quick start instructions. It would be a great place to start someday, even if you skip it for now. For an in-depth guide on how to use the software, we recommend watching the videos.

If you open AVS Video Editor for the first time, you’ll notice that it shares many features with other editing software. Files can be dragged and dropped directly into the program or imported from other sources, such as your desktop or cloud storage. The camera can also capture media directly from the clipboard and even the desktop screen can be captured.

The timeline displays several buttons for different functions once the media is loaded. A clip can be trimmed, enhanced with a filter, and text or music can be added.

You can add a variety of effects to your videos using AVS Video Editor, which makes it stand out from other video editing software. There are thousands of preset transitions and visual filters available for use within the program once you’ve opened a clip. Audio and brightness adjustments can also be made.

Other video editing software does not offer the same features as this one. AVS Video Editor, for example, allows you to add watermarks and overlays to videos without any lag time or loss in quality, which would be impossible with other programs.

The animated logos and text in the video are another great feature. Adding an intro or outro to the end of your video will give it that professional touch before you publish it on YouTube.

AVS VIDEO EDITOR – FEATURES

Video management of different formats

All major formats are supported. Video files such as AVI, VOB, MP4, DVD, WMV, 3GP, MOV, MKV can be processed and saved using , MPEG-4, H.263, etc. codecs. With DCI 4K, you can manage HD, Full HD, 2K Quad HD, 4K Ultra HD, and 4K Ultra HD.

Edit video

From a library of 300 video effects and transitions, you can cut, split, merge, rotate, and mix your video. Subtitles, audio, and comments are also supported. Stabilize flickering videos.

Acceleration of HD video editing

HD video processing becomes faster with AVI HD, WMV HD, TOD, AVCHD, MOD, MTS, and M2TS thanks to integrated video caching technology.

Video capture

DV/HDV/web camcorders and DVD burners can transfer video from these devices. Create video guides, presentations, or demos by recording multimedia files from the PC screen.

Creating Blu-Ray videos

Blu-ray Editor lets you edit your videos by applying various effects and adding descriptions, audio, video, and images.

Video sharing:

Your video can be saved on the computer, burned on a DVD / Blu-ray disc, adjusted for mobile devices (iOS, Android), or shared on social networks (Facebook, Youtube).

Final Verdict About AVS Video Editor

The software is very easy to use and includes a complete library of effects, transitions, menus, and subtitle elements that can be customized to suit any user’s needs. It is complete and very appealing for beginners just getting started with video editing as it allows you to burn to DVD or Blu-ray and post directly on social media.

Our Recommendation

While it is a great tool for beginners, it is outdated and behind modern-day video editors if you compare it with them. As a result, you need a video editor with plenty of powerful features and one that is competitive with the marketplace today. We recommended using our Filmora X video editor. Now it is user-friendly but also suitable for beginners. It contains all the features you need today to put life in your videos. It’s free to try for as long as you want, which is the main advantage here. So what are you waiting for? Try it out today, and you’ll enjoy editing videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Get Noticed on Social Media: The Importance of Proper Video Resizing

Your Number 1 Tip to Resize social media Vertical Video Ratio

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

With more and more content being designed for phones, vertical videos are widely used now.

Vertical Video

If you too have recorded videos for posting on your social media sites, resize them in vertical video ratio and to get the right size, take help of a video ratio calculator.

In this article

01 [Benefits of Square and Vertical Videos](#Part 1)

02 [How Vertical Videos Are Displayed](#Part 2)

03 [What’s the Best Tip to Resize Social Media Vertical Video Ratio?](#Part 3)

Part 1 Benefits of Square and Vertical Videos

What is Square Video & Vertical Video?

A Square Video is the one that has the same width and height while a vertical video is taller than it is wide. A vertical video or a square video is presented in the form of a landscape. A square video has an aspect ratio of 1:1 while a vertical video has an aspect ratio of 9:16.So, in a vertical video, the horizontal video size is less than its vertical size.

Why Vertical Video is Dominating

It would not be wrong to say that the world has taken a mobile route and with this, the dominance of vertical videos can be seen. As per the studies it has been found that around 75% of the video playback across the globe are from mobile phones and around 94% of the time, the phones are held vertically. These figures completely state the need for the hour-vertical videos.

With users holding their mobile phones vertically the majority of the time, the dominance of the vertical videos is no surprise.

Benefits of Square and Vertical Videos

There are several benefits of having square and vertical videos. These videos are specifically

designed for mobile phones and thus they can be easily posted on multiple social media sites without any need for change or editing. Other benefits of using vertical videos are their ease of recording through a mobile phone. Vertical videos are beneficial even for the advertisers and promoters as they help them reach more audiences and prospective customers through social media sites and other sites.

Part 2 How Vertical Videos Are Displayed

Vertical videos are majorly displayed on mobile devices as smartphones are used vertically most of the time. The width of these videos is less as compared to their height and this makes them appear fit on the smartphone’s screen. Moreover, using the screen aspect ratio calculator, you can further decide upon the aspect ratio depending on the size of the device screen on which video has to be played.

Part 3 What’s the Best Tip to Resize social media Vertical Video Ratio?

Listed below are the tips for resizing the social media vertical video ratio.

Learn about the Aspect Ratios

A vertical video is taller than it is wide. Thus, any video that is taller than the 1:1 aspect ratio will be termed a vertical video. The commonly used aspect ratio is 9:16 that uses the complete vertical screen. So, to capture a vertical video, use the camera in portrait mode or edit it as per the vertical aspect ratio. There are also TV aspect ratio calculator tools that can be used for the task.

Learn About Aspect Ratio

Screen splitting

Multiple clips that are horizontal can be placed at the top of each other for a vertical frame as it is tall. The stacking can be done for the related clips or to make them appear as one. Place the clips creatively using patterns or lines.

Screen Splitting

Filling the vertical space

If needed, you can creatively fill the vertical space when the shot is not a close one. One of the ideas is by raising the camera of your phone high and then moving it down that will give a deep frame. You can also fill up the vertical space below.

Filling Vertical Space

Side-to-side fast movements must be avoided

Since the width area in the vertical videos is less, it is also better to avoid the fast side-to-side movement as it will create a shaky and blurry effect.

Avoid Side To Side Fast Movements

Make use of text and graphics

To complement videos, using text and graphics is a good option. Use the vertical space smartly and include text, stickers, graphics, and other content for enhancing the video and its meaning.

Use Text and Graphics

Grab attention

It is important for the videos on the social media sites to instantly catch the attention of the viewers, else they will move on to the next one. So, ensure that your vertical videos are eye-catchy and interesting with bright colors, looping animations, GIFs, and other content that is likely to hook up the viewers.

Grab Attention

Rule of Thirds

As per the photography rule of thirds, the main subject is not to be placed at the center and instead it the entire frame is divided into thirds using imaginary horizontal and vertical lines. The subject should be placed on these lines or where the lines meet. Use the guide grid on your phone’s camera to use this rule.

Rule of Thirds

Using a professional video editing software

If you have a video that is already recorded, you can enhance its looks and appearance using good video editing software and one such recommended tool is Wondershare Filmora Video Editor . The software is compatible with Windows and Mac and allows you to create stunning videos in just a few clicks that can be posted on several social media sites.

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Using this versatile software you can add animations, motion tracking, zooming function, masking, text, and titles. Features like auto-correction, control settings, color wheels, noise reduction, audio sync, audio compression, and others are also supported.

Wondershare Filmora

Key Takeaways from This Episode

With the majority of the video content being viewed on mobile phones, vertical videos have dominated the market.

Vertical videos can be easily posted on several social media sites and other platforms without any tweaking from your phone.

Several tips will help you to create a good vertical video for social media and using professional software like Wondershare Filmora is one of them.

Try It Free Try It Free

With more and more content being designed for phones, vertical videos are widely used now.

Vertical Video

If you too have recorded videos for posting on your social media sites, resize them in vertical video ratio and to get the right size, take help of a video ratio calculator.

In this article

01 [Benefits of Square and Vertical Videos](#Part 1)

02 [How Vertical Videos Are Displayed](#Part 2)

03 [What’s the Best Tip to Resize Social Media Vertical Video Ratio?](#Part 3)

Part 1 Benefits of Square and Vertical Videos

What is Square Video & Vertical Video?

A Square Video is the one that has the same width and height while a vertical video is taller than it is wide. A vertical video or a square video is presented in the form of a landscape. A square video has an aspect ratio of 1:1 while a vertical video has an aspect ratio of 9:16.So, in a vertical video, the horizontal video size is less than its vertical size.

Why Vertical Video is Dominating

It would not be wrong to say that the world has taken a mobile route and with this, the dominance of vertical videos can be seen. As per the studies it has been found that around 75% of the video playback across the globe are from mobile phones and around 94% of the time, the phones are held vertically. These figures completely state the need for the hour-vertical videos.

With users holding their mobile phones vertically the majority of the time, the dominance of the vertical videos is no surprise.

Benefits of Square and Vertical Videos

There are several benefits of having square and vertical videos. These videos are specifically

designed for mobile phones and thus they can be easily posted on multiple social media sites without any need for change or editing. Other benefits of using vertical videos are their ease of recording through a mobile phone. Vertical videos are beneficial even for the advertisers and promoters as they help them reach more audiences and prospective customers through social media sites and other sites.

Part 2 How Vertical Videos Are Displayed

Vertical videos are majorly displayed on mobile devices as smartphones are used vertically most of the time. The width of these videos is less as compared to their height and this makes them appear fit on the smartphone’s screen. Moreover, using the screen aspect ratio calculator, you can further decide upon the aspect ratio depending on the size of the device screen on which video has to be played.

Part 3 What’s the Best Tip to Resize social media Vertical Video Ratio?

Listed below are the tips for resizing the social media vertical video ratio.

Learn about the Aspect Ratios

A vertical video is taller than it is wide. Thus, any video that is taller than the 1:1 aspect ratio will be termed a vertical video. The commonly used aspect ratio is 9:16 that uses the complete vertical screen. So, to capture a vertical video, use the camera in portrait mode or edit it as per the vertical aspect ratio. There are also TV aspect ratio calculator tools that can be used for the task.

Learn About Aspect Ratio

Screen splitting

Multiple clips that are horizontal can be placed at the top of each other for a vertical frame as it is tall. The stacking can be done for the related clips or to make them appear as one. Place the clips creatively using patterns or lines.

Screen Splitting

Filling the vertical space

If needed, you can creatively fill the vertical space when the shot is not a close one. One of the ideas is by raising the camera of your phone high and then moving it down that will give a deep frame. You can also fill up the vertical space below.

Filling Vertical Space

Side-to-side fast movements must be avoided

Since the width area in the vertical videos is less, it is also better to avoid the fast side-to-side movement as it will create a shaky and blurry effect.

Avoid Side To Side Fast Movements

Make use of text and graphics

To complement videos, using text and graphics is a good option. Use the vertical space smartly and include text, stickers, graphics, and other content for enhancing the video and its meaning.

Use Text and Graphics

Grab attention

It is important for the videos on the social media sites to instantly catch the attention of the viewers, else they will move on to the next one. So, ensure that your vertical videos are eye-catchy and interesting with bright colors, looping animations, GIFs, and other content that is likely to hook up the viewers.

Grab Attention

Rule of Thirds

As per the photography rule of thirds, the main subject is not to be placed at the center and instead it the entire frame is divided into thirds using imaginary horizontal and vertical lines. The subject should be placed on these lines or where the lines meet. Use the guide grid on your phone’s camera to use this rule.

Rule of Thirds

Using a professional video editing software

If you have a video that is already recorded, you can enhance its looks and appearance using good video editing software and one such recommended tool is Wondershare Filmora Video Editor . The software is compatible with Windows and Mac and allows you to create stunning videos in just a few clicks that can be posted on several social media sites.

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Using this versatile software you can add animations, motion tracking, zooming function, masking, text, and titles. Features like auto-correction, control settings, color wheels, noise reduction, audio sync, audio compression, and others are also supported.

Wondershare Filmora

Key Takeaways from This Episode

With the majority of the video content being viewed on mobile phones, vertical videos have dominated the market.

Vertical videos can be easily posted on several social media sites and other platforms without any tweaking from your phone.

Several tips will help you to create a good vertical video for social media and using professional software like Wondershare Filmora is one of them.

Try It Free Try It Free

With more and more content being designed for phones, vertical videos are widely used now.

Vertical Video

If you too have recorded videos for posting on your social media sites, resize them in vertical video ratio and to get the right size, take help of a video ratio calculator.

In this article

01 [Benefits of Square and Vertical Videos](#Part 1)

02 [How Vertical Videos Are Displayed](#Part 2)

03 [What’s the Best Tip to Resize Social Media Vertical Video Ratio?](#Part 3)

Part 1 Benefits of Square and Vertical Videos

What is Square Video & Vertical Video?

A Square Video is the one that has the same width and height while a vertical video is taller than it is wide. A vertical video or a square video is presented in the form of a landscape. A square video has an aspect ratio of 1:1 while a vertical video has an aspect ratio of 9:16.So, in a vertical video, the horizontal video size is less than its vertical size.

Why Vertical Video is Dominating

It would not be wrong to say that the world has taken a mobile route and with this, the dominance of vertical videos can be seen. As per the studies it has been found that around 75% of the video playback across the globe are from mobile phones and around 94% of the time, the phones are held vertically. These figures completely state the need for the hour-vertical videos.

With users holding their mobile phones vertically the majority of the time, the dominance of the vertical videos is no surprise.

Benefits of Square and Vertical Videos

There are several benefits of having square and vertical videos. These videos are specifically

designed for mobile phones and thus they can be easily posted on multiple social media sites without any need for change or editing. Other benefits of using vertical videos are their ease of recording through a mobile phone. Vertical videos are beneficial even for the advertisers and promoters as they help them reach more audiences and prospective customers through social media sites and other sites.

Part 2 How Vertical Videos Are Displayed

Vertical videos are majorly displayed on mobile devices as smartphones are used vertically most of the time. The width of these videos is less as compared to their height and this makes them appear fit on the smartphone’s screen. Moreover, using the screen aspect ratio calculator, you can further decide upon the aspect ratio depending on the size of the device screen on which video has to be played.

Part 3 What’s the Best Tip to Resize social media Vertical Video Ratio?

Listed below are the tips for resizing the social media vertical video ratio.

Learn about the Aspect Ratios

A vertical video is taller than it is wide. Thus, any video that is taller than the 1:1 aspect ratio will be termed a vertical video. The commonly used aspect ratio is 9:16 that uses the complete vertical screen. So, to capture a vertical video, use the camera in portrait mode or edit it as per the vertical aspect ratio. There are also TV aspect ratio calculator tools that can be used for the task.

Learn About Aspect Ratio

Screen splitting

Multiple clips that are horizontal can be placed at the top of each other for a vertical frame as it is tall. The stacking can be done for the related clips or to make them appear as one. Place the clips creatively using patterns or lines.

Screen Splitting

Filling the vertical space

If needed, you can creatively fill the vertical space when the shot is not a close one. One of the ideas is by raising the camera of your phone high and then moving it down that will give a deep frame. You can also fill up the vertical space below.

Filling Vertical Space

Side-to-side fast movements must be avoided

Since the width area in the vertical videos is less, it is also better to avoid the fast side-to-side movement as it will create a shaky and blurry effect.

Avoid Side To Side Fast Movements

Make use of text and graphics

To complement videos, using text and graphics is a good option. Use the vertical space smartly and include text, stickers, graphics, and other content for enhancing the video and its meaning.

Use Text and Graphics

Grab attention

It is important for the videos on the social media sites to instantly catch the attention of the viewers, else they will move on to the next one. So, ensure that your vertical videos are eye-catchy and interesting with bright colors, looping animations, GIFs, and other content that is likely to hook up the viewers.

Grab Attention

Rule of Thirds

As per the photography rule of thirds, the main subject is not to be placed at the center and instead it the entire frame is divided into thirds using imaginary horizontal and vertical lines. The subject should be placed on these lines or where the lines meet. Use the guide grid on your phone’s camera to use this rule.

Rule of Thirds

Using a professional video editing software

If you have a video that is already recorded, you can enhance its looks and appearance using good video editing software and one such recommended tool is Wondershare Filmora Video Editor . The software is compatible with Windows and Mac and allows you to create stunning videos in just a few clicks that can be posted on several social media sites.

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Using this versatile software you can add animations, motion tracking, zooming function, masking, text, and titles. Features like auto-correction, control settings, color wheels, noise reduction, audio sync, audio compression, and others are also supported.

Wondershare Filmora

Key Takeaways from This Episode

With the majority of the video content being viewed on mobile phones, vertical videos have dominated the market.

Vertical videos can be easily posted on several social media sites and other platforms without any tweaking from your phone.

Several tips will help you to create a good vertical video for social media and using professional software like Wondershare Filmora is one of them.

Try It Free Try It Free

With more and more content being designed for phones, vertical videos are widely used now.

Vertical Video

If you too have recorded videos for posting on your social media sites, resize them in vertical video ratio and to get the right size, take help of a video ratio calculator.

In this article

01 [Benefits of Square and Vertical Videos](#Part 1)

02 [How Vertical Videos Are Displayed](#Part 2)

03 [What’s the Best Tip to Resize Social Media Vertical Video Ratio?](#Part 3)

Part 1 Benefits of Square and Vertical Videos

What is Square Video & Vertical Video?

A Square Video is the one that has the same width and height while a vertical video is taller than it is wide. A vertical video or a square video is presented in the form of a landscape. A square video has an aspect ratio of 1:1 while a vertical video has an aspect ratio of 9:16.So, in a vertical video, the horizontal video size is less than its vertical size.

Why Vertical Video is Dominating

It would not be wrong to say that the world has taken a mobile route and with this, the dominance of vertical videos can be seen. As per the studies it has been found that around 75% of the video playback across the globe are from mobile phones and around 94% of the time, the phones are held vertically. These figures completely state the need for the hour-vertical videos.

With users holding their mobile phones vertically the majority of the time, the dominance of the vertical videos is no surprise.

Benefits of Square and Vertical Videos

There are several benefits of having square and vertical videos. These videos are specifically

designed for mobile phones and thus they can be easily posted on multiple social media sites without any need for change or editing. Other benefits of using vertical videos are their ease of recording through a mobile phone. Vertical videos are beneficial even for the advertisers and promoters as they help them reach more audiences and prospective customers through social media sites and other sites.

Part 2 How Vertical Videos Are Displayed

Vertical videos are majorly displayed on mobile devices as smartphones are used vertically most of the time. The width of these videos is less as compared to their height and this makes them appear fit on the smartphone’s screen. Moreover, using the screen aspect ratio calculator, you can further decide upon the aspect ratio depending on the size of the device screen on which video has to be played.

Part 3 What’s the Best Tip to Resize social media Vertical Video Ratio?

Listed below are the tips for resizing the social media vertical video ratio.

Learn about the Aspect Ratios

A vertical video is taller than it is wide. Thus, any video that is taller than the 1:1 aspect ratio will be termed a vertical video. The commonly used aspect ratio is 9:16 that uses the complete vertical screen. So, to capture a vertical video, use the camera in portrait mode or edit it as per the vertical aspect ratio. There are also TV aspect ratio calculator tools that can be used for the task.

Learn About Aspect Ratio

Screen splitting

Multiple clips that are horizontal can be placed at the top of each other for a vertical frame as it is tall. The stacking can be done for the related clips or to make them appear as one. Place the clips creatively using patterns or lines.

Screen Splitting

Filling the vertical space

If needed, you can creatively fill the vertical space when the shot is not a close one. One of the ideas is by raising the camera of your phone high and then moving it down that will give a deep frame. You can also fill up the vertical space below.

Filling Vertical Space

Side-to-side fast movements must be avoided

Since the width area in the vertical videos is less, it is also better to avoid the fast side-to-side movement as it will create a shaky and blurry effect.

Avoid Side To Side Fast Movements

Make use of text and graphics

To complement videos, using text and graphics is a good option. Use the vertical space smartly and include text, stickers, graphics, and other content for enhancing the video and its meaning.

Use Text and Graphics

Grab attention

It is important for the videos on the social media sites to instantly catch the attention of the viewers, else they will move on to the next one. So, ensure that your vertical videos are eye-catchy and interesting with bright colors, looping animations, GIFs, and other content that is likely to hook up the viewers.

Grab Attention

Rule of Thirds

As per the photography rule of thirds, the main subject is not to be placed at the center and instead it the entire frame is divided into thirds using imaginary horizontal and vertical lines. The subject should be placed on these lines or where the lines meet. Use the guide grid on your phone’s camera to use this rule.

Rule of Thirds

Using a professional video editing software

If you have a video that is already recorded, you can enhance its looks and appearance using good video editing software and one such recommended tool is Wondershare Filmora Video Editor . The software is compatible with Windows and Mac and allows you to create stunning videos in just a few clicks that can be posted on several social media sites.

Wondershare Filmora - Best Video Editor for Mac/Windows

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5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Using this versatile software you can add animations, motion tracking, zooming function, masking, text, and titles. Features like auto-correction, control settings, color wheels, noise reduction, audio sync, audio compression, and others are also supported.

Wondershare Filmora

Key Takeaways from This Episode

With the majority of the video content being viewed on mobile phones, vertical videos have dominated the market.

Vertical videos can be easily posted on several social media sites and other platforms without any tweaking from your phone.

Several tips will help you to create a good vertical video for social media and using professional software like Wondershare Filmora is one of them.

Also read:

  • Title: Updated 2024 Approved The Visual Advantage How to Use Aspect Ratios to Boost Your Social Media Presence
  • Author: Ava
  • Created at : 2024-04-29 13:28:04
  • Updated at : 2024-04-30 13:28:04
  • Link: https://video-content-creator.techidaily.com/updated-2024-approved-the-visual-advantage-how-to-use-aspect-ratios-to-boost-your-social-media-presence/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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Updated 2024 Approved The Visual Advantage How to Use Aspect Ratios to Boost Your Social Media Presence